Abstract
Organizations, from the smallest clubs to federal agencies, often fail to accomplish their mission. This failure may occasion a sense of shame, but it should not, because it implies that the institution aimed high. As Robert Browning said: “Ah, but a man’s reach should exceed his grasp. Or what’s a heaven for?” Failure can help us grow wiser if we learn from it. Rather than causing shame, falling short of goals should promote reflection and renewal. An agency that fails to help people find jobs might redefine success by the number of clients it advises. A church that fails to offer its members a rewarding spiritual experience might claim success based on the growth of its budget. In this manner, organizations frequently engage in what sociologists call “displacement of goals” in order to deny failure.
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Cobb, C.W. (2002). Measuring Failure to Find Success. In: Flynn, P., Hodgkinson, V.A. (eds) Measuring the Impact of the Nonprofit Sector. Nonprofit and Civil Society Studies. Springer, Boston, MA. https://doi.org/10.1007/978-1-4615-0533-4_2
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DOI: https://doi.org/10.1007/978-1-4615-0533-4_2
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