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Reversing the Picture Superiority Effect

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Imagery and Related Mnemonic Processes

Abstract

Imaginal coding typically enhances retention. Pictures are remembered better than words; words for which subjects imagine referents are better remembered than words studied without such coding; concrete words are better retained than abstract words; and mnemonic devices employing imagery can produce dramatic effects on retention. These facts have long been noted (Paivio, 1971) and many contributions in this volume confirm the efficacy of imagery and imagination in remembering.

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Authors
  1. Henry L. Roediger III
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  2. Mary Susan Weldon
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Editor information

Editors and Affiliations

  1. Department of Psychology, University of Notre Dame, 46556, Notre Dame, Indiana, USA

    Mark A. McDaniel

  2. Department of Psychology, University of Western Ontario, N6A 5C2, Ontario, London, Canada

    Michael Pressley

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© 1987 Springer-Verlag New York Inc.

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Roediger, H.L., Weldon, M.S. (1987). Reversing the Picture Superiority Effect. In: McDaniel, M.A., Pressley, M. (eds) Imagery and Related Mnemonic Processes. Springer, New York, NY. https://doi.org/10.1007/978-1-4612-4676-3_7

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  • DOI: https://doi.org/10.1007/978-1-4612-4676-3_7

  • Publisher Name: Springer, New York, NY

  • Print ISBN: 978-1-4612-9111-4

  • Online ISBN: 978-1-4612-4676-3

  • eBook Packages: Springer Book Archive

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