Abstract
Portfolio theory is concerned with risk and return. However, assigning weight to the risk at least equal to the yield was the big news in the 1950s. Until then, both in academia and for the general public, the stock market was no more than a playground for speculators. So in 1952, Nobel laureate Harry Markowitz, then a young doctoral student in operations research at the University of Chicago, demonstrated mathematically, for the first time, why putting all your eggs in one basket is an unacceptable risk strategy, and that diversification is the best deal for an investor or a manager of a company. In Markowitz’s analysis, the expected return and risk of several portfolios were quantified. Therefore, portfolio theory is about maximizing the benefits of investments considering risk and return. In the area of Information Systems (IS) portfolio theory has influenced two major streams regarding Information Technology Portfolio Management (ITPM): (a) analysis and classification of IT investments in different dimensions and (b) analysis and classification of IT projects. Both lines of research use Markowitz’s studies as reference to evaluate the trade-off between risk and return on investments in IT projects at the organizational level of analysis. Thus, IT investments can be managed as a portfolio, combining risk and return to maximize the benefits of IT investment, and help managers to choose the best option and make the best decision.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Abbreviations
- ATM:
-
Automatic teller machines
- CAPM:
-
Capital asset pricing model
- E:
-
Expected return
- IS:
-
Information systems
- IT:
-
Information technology
- ITPM:
-
Information technology portfolio management
- ROT:
-
Real options theory
- TCO:
-
Total cost of ownership
- V:
-
Variance of return
References
Aral, S., & Weill, P. (2004). IT assets, organizational capabilities and firm performance: Asset and capability specific complementarities. Center for IS Research. Working Paper 343, August, 1–26.
Aral, S., & Weill, P. (2007). IT assets, organizational capabilities, and firm performance: How resource allocations and organizational differences explain performance variation. Organization Science, 18(5), 763–780.
Archer, N. P., & Ghasemzadeh, F. (1999). An integrated framework for project portfolio selection. International Journal of Project Management, 17(4), 207–216.
Aubert, B. A., Patry, M., & Rivard, S. (2005). A framework for information technology outsourcing risk management. The DATA BASE for advances in information systems, 36(4), 9–28.
Bardhan, I., Sougstad, R., & Sougstad, R. (2004). Prioritizing a portfolio of information technology investment projects. Journal of Management Information Systems, 21(2), 33–60.
Benaroch, M., Lichtenstein, Y., & Robison, K. (2006). Real options in IT risk management: An empirical validation of risk–option relationships. MIS Quarterly, 30(4), 827–864.
Bernstein, P. L. (1996). Against the gods: The remarkable story of risk. New York: Wiley.
Bernstein, P. L. (2005). Capital ideas: The improbable origins of modern wall street. Hoboken: Wiley.
Bernstein, P. L. (2007). Capital ideas evolving. Hoboken: Wiley.
Bielinski, B. M., Ho, T. S., O’Hanlon, J. F., & Whiddett, R. J. (1993). Portfolio theory applied to on-line financial information: A computer-based graphical approach. Accounting Education, 2(2), 123–142.
Broadbent, M., & Weill, P. (1997). Management by maxim: How business and IT managers can create IT infrastructures. Sloan Management Review, 38(3), 77–92.
Broadbent, M., Weill, P., & Neo, B. S. (1999). Strategic context and patterns of infrastructure capability. The Journal of Strategic Information Systems, 8(2), 157–187.
Broadbent, M., Weill, P., & St. Clair, D. (1999). The implications of information technology infrastructure for business process redesign. MIS Quarterly, 23(2), 159–182.
Cameron, B. IT. (2005). Portfolio management: Implications for IT strategic alignment. In Americas conference on information systems (AMCIS), Omaha.
Cooper, R. G., Edgett, S. J., & Kleinschmidt, E. J. (1997). Portfolio management in new product development: Lessons from the leaders II. Research Technology Management, 40(6), 43–52.
Dewan, S., Shi, C., & Gurbaxani, V. (2007). Investigating the risk–return relationship of information technology investment: Firm-level empirical analysis. Management Science, 53(12), 1829–1842.
Dolci, P. C. (2009). Uso da Gestão do Portfólio de TI no processo de gerenciamento e justificativa dos investimentos em Tecnologia da Informação. Master´s thesis, School of Management, Federal University of Rio Grande do Sul.
Dolci, P. C., Maçada, A. C. G., & Becker, J. L. (2010). IT investment management using the real options and portfolio management approaches. In Americas Conference on Information Systems (AMCIS), Lima.
Dong, J., Du, H. S., Wang, S., Chen, K., & Deng, X. (2004). A framework of web-based Decision support systems for portfolio selection with OLAP and PVM. Decision Support Systems, 37(3), 367–376.
Eastham, R. A., & Skitmore, M. (1993). Construction contractor’s project selection: Decision making within a portfolio framework. In Proceedings International Seminar on Optimum Systems for Construction Management (ISOSCM), Heilongjiang.
Elonen, S., & Artto, K. (2003). A problems in managing internal development projects in multi-project environments. International Journal of Project Management, 21(6), 395–401.
Fabozzi, F. J., Gupta, F., & Markowitz, H. M. (2002). The legacy of modern portfolio theory. Journal of Investing, 11(3), 7–22.
Jeffery, M., & Leliveld, I. (2004). Best practices in IT portfolio management. MIT Sloan Management Review, 45(31), 40–49.
Karhade, P. P., & Shaw, M. J. (2007). Rejection and selection decisions in the IT portfolio composition process: An enterprise risk management based perspective. In Americas conference on information systems (AMCIS), Keystone.
Kauffman, R., & Sougstad, R. (2008). Risk management of contract portfolios in IT services: The profit-at-risk approach. Journal of Management Information Systems., 25(1), 17–48.
Kumar, R., Ajjan, H., & Niu, Y. (2008). Information technology portfolio management: Literature review, framework, and research issues. Information Resource Management Journal, 21(3), 64–87.
Lucas, H. C., Jr. (1973). A descriptive model of information systems in the context of the organization. Proceeding of the Wharton Conference on Research on Computers in Organization, 5(2), 27–36.
Maizlish, B., & Handler, R. (2005). IT portfolio management step-by-step: Unlocking the business value of IT. New Jersey: Wiley.
Markowitz, H. M. (1952). Portfolio selection. The Journal of Finance, 7(1), 77–91.
Markowitz, H. M. (1959). Portfolio: Selection, efficient diversification of investment. New York: Wiley.
Markowitz, H. M. (1976). Markowitz revisited. Financial Analysts Journal, 32(5), 47–52.
Markowitz, H. M. (1991). Foundations of portfolio theory. The Journal of Finance, XLVI(2), 469–477.
McFarlan, W. F. (1981). Portfolio approach to information systems. Harvard Business Review, 59(5), 142–150.
Mirani, R., & Lederer, A. L. (1998). An instrument for assessing the organizational benefits of IS projects. Decision Sciences, 29(4), 803–838.
Mookerjee, V. S., & Mannino, M. V. (2000). Mean-risk trade-offs in inductive expert systems. Information Systems Research, 11(2), 137–158.
Moraes, R. O., & Laurindo, F. J. B. (2003). Um estudo de caso de gestão de portfólio de projetos de tecnologia da informação. Gestão e Produção, 10(3), 311–328.
Mun, J. (2006). Real options. Tools and techniques for valuing strategic investment and decisions. New Jersey: Wiley.
Peters, R. J., & Verhoef, C. (2008). Quantifying the yield of risk-bearing IT-portfolios. Science of Computer Programming, 71(1), 17–56.
Phillips, B. A. (2007). Theoretical framework for information systems portfolio management. In Americas conference on information systems (AMCIS), Keystone.
Reyck, B., Grushka-Cockayne, Y., Lockett, M., Calderini, S. R., Moura, M., & Sloper, A. (2005). The impact of project portfolio management on information technology projects. International Journal of Project Management, 23(7), 524–537.
Rickard, J. T., & Torre, N. (1999). Information systems for optimal transaction implementation source. Journal of Management Information Systems, 16(2), 47–62.
Rubinstein, M. (2002). Markowitz’s “portfolio selection”: A fifty-year retrospective. The Journal of Finance, 57(2), 1041–1045.
Sanjeev Dewan, S., & Ren, F. (2007). Risk and return of information technology initiatives: Evidence from electronic commerce announcements. Information Systems Research, 18(4), 370–394.
Schniederjans, M. J., Hamaker, J. L., & Schniederjans, A. M. (2004). Information technology investment: Decision-making methodology. Singapore: World Scientific Publishing Co.
Schumaker, R. P., & Chen, H. (2008). Evaluating a news-aware quantitative trader: The effect of momentum and contrarian stock selection strategies. Journal of the American Society for Information Science and Technology, 59(2), 247–255.
Stewart, R. A. (2008). A framework for the life cycle management of information technology projects: ProjectIT. International Journal of Project Management, 26(2), 203–212.
Turner, J., & Lucas, H. C. (1985). Developing strategic information Systems. In W. Guth (Ed.), Handbook of business strategy. Boston: Gorham e Lamont.
Verhoef, C. (2002). Quantitative IT portfolio management. Science of Computer Programming, 45(1), 1–96.
Wehrmann, A., Heinrich, B., & Seifert, F. (2006). Quantitatives IT-portfoliomanagement: Risiken von IT-investitionen wertorientiert steuern. Wirtschaftsinformatik, 48(4), 234–245.
Weill, P. (1992). The relationship between investment in information technology and firm performance: A study of the valve manufacturing sector. Information Systems Research, 3(4), 307–333.
Weill, P., & Aral, S. (2006). Generating premium returns on your IT investments. MIT Sloan Management Review, 47(2), 38–48.
Weill, P., & Broadbent, M. (1998). Leveraging the new infrastructure: How market leaders capitalize on information technology. Boston: Harvard Business School Press.
Weill, P., & Olson, M. (1989). Managing investment in information technology: Mini case examples and implications. MIS Quarterly, 13(1), 3–17.
Weill, P., Subramani, M., & Broadbent, M. (2002). Building IT infrastructure for strategic agility. MIT Sloan Management Review, 44(1), 56–65.
Wu, L., & Ong, C. (2008). Management of information technology investment: A framework based on a real options and mean–variance theory perspective. Technovation, 28(3), 122–134.
Acknowledgement
The authors acknowledge support from the Brazilian agencies CAPES and CNPq.
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2012 Springer Science+Business Media, LLC
About this chapter
Cite this chapter
Dolci, P.C., Maçada, A.C.G. (2012). Portfolio Theory: The Contribution of Markowitz’s Theory to Information System Area. In: Dwivedi, Y., Wade, M., Schneberger, S. (eds) Information Systems Theory. Integrated Series in Information Systems, vol 28. Springer, New York, NY. https://doi.org/10.1007/978-1-4419-6108-2_10
Download citation
DOI: https://doi.org/10.1007/978-1-4419-6108-2_10
Published:
Publisher Name: Springer, New York, NY
Print ISBN: 978-1-4419-6107-5
Online ISBN: 978-1-4419-6108-2
eBook Packages: Business and EconomicsBusiness and Management (R0)