Abstract
This book covers multivariate statistical analyses that are important for researchers in all fields of management, whether finance, production, accounting, marketing, strategy, technology, or human resources management. Although multivariate statistical techniques such as those described in this book play key roles in fundamental disciplines of the social sciences (e.g., economics and econometrics or psychology and psychometrics), the methodologies particularly relevant and typically used in management research are the focus of this study.
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© 2010 Springer Science+Business Media, LLC
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Gatignon, H. (2010). Introduction. In: Statistical Analysis of Management Data. Springer, New York, NY. https://doi.org/10.1007/978-1-4419-1270-1_1
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DOI: https://doi.org/10.1007/978-1-4419-1270-1_1
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Publisher Name: Springer, New York, NY
Print ISBN: 978-1-4419-1269-5
Online ISBN: 978-1-4419-1270-1
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