Abstract
Business schools have to go through radical changes in order to educate competent leaders in a complex and dynamic world. This article argues six strategic choices that business schools might con-sider. These choices imply (1) dedicated degree programs for different target groups; (2) integrated knowledge of the economic, social and biophysical context of business processes; (3) anchoring of education in the future societal context where students will be employed; (4) focus at the development of creative, emphatic and analytical faculties within managers; (5) development of intercultural compe-tence and (6) contribution to community development by means of life long learning.
The implementation of each of these choices may take place at several levels. This article investigates the level of the choices made within 25 business schools. In all cases, schools foresee higher levels of implementation in the near future due to approved innovation plans. This applies most for decisions with regard to the content of the curriculum (dedicated programs, integrated knowledge, integration theory and practice) and less to the societal role of the school (personality of managers, intercultural competence and contribution to lifelong learning).
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Appendices
Appendix 1: Participating Schools
Allen University | Columbia, South Carolina, USA |
Alytus College | Alytus, Lithuania |
Bergen University College | Bergen, Norway |
Canisius College | Buffalo, New York, USA |
Cass Business School, City of London | London, United Kingdom |
Copenhagen Business School | Frederiksberg, Denmark |
Department of Information Technologies, Sofia University | Sofia, Bulgaria |
Durham University Business School | City of Durham, United Kingdom |
ESCP-EAP | Paris, France |
Fach Hochschule Bielefeld | Bielefeld, Germany |
FHW/FH-Studiengänge der Wirtschaft | Wien, Austria |
INHOLLAND University | Rotterdam, Tthe Netherlands |
London Metropolitan University | London, United Kingdom |
Maastricht University, Faculty Economics and Business Administration | Maastricht, tThe Netherlands |
Open University, School of Management | Heerlen, Tthe Netherlands |
Sultan Qaboos University | Muscat, Oman |
Superior School of Management of Troyes | Troyes, France |
The Hotelschool The Hague | The Hague, Tthe Netherlands |
Turku University of Applied Sciences | Turku, Finland |
Universitat Oberta de Catalunya | Barcelona, Spain |
University of Colorado at Colorado Springs | Colorado Springs, Colorado, USA |
Valparaiso University Utah | Valparaiso, Indiana, USA |
Via Nova Academy | Epe, Tthe Netherlands |
Virginia Commonwealth University | Richmond, Virginia, USA |
Appendix 2: Ratings for Implementation Levels of Strategic Choices
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Bosch, H.d. (2008). A Strategy for Business Education in a Changing World. In: Barsky, N.P., Clements, M., Ravn, J., Smith, K. (eds) The Power of Technology for Learning. Advances in Business Education and Training, vol 1. Springer, Dordrecht. https://doi.org/10.1007/978-1-4020-8747-9_12
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