Abstract
The prosperity of the Chinese financial market and the development of financial information technology have given rise to a new occupation, “online financial marketing”. However, in our higher education, no special course system for “online financial marketing” has been set up, and our vocational education also lacks a set of scientific vocational qualification standard for “online financial marketing”. This paper attempts to solve this problem. On the basis of analyzing the scientific connotation, vocational category and social demand of “online financial marketing” and defining the principles for formulating the vocational qualification standard for “online financial marketing”, this paper puts forward the basic framework of the vocational qualification standard for “online financial marketing”.
Chapter PDF
Similar content being viewed by others
Keywords
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
References
“Ministry of Education of china: Catalogue of Undergraduate Specialties of Regular Institution of Higher Education (1998)”. http://jwc.qfnu.edu.cn/Article/wxfg/jywx/199803/19980329113934.htm
Working Committee of the State Occupational Classification and Vocational Qualifications: Classification and Dictionary of Occupations in the People’s Republic of China, China Labor & Social Security Publishing House, Beijing, May (1995)
State Bureau of People’s Republic of China for Quality and Technical Supervision: Occupational Classification and Codes—State standard GB / T 6565-1999, (March 1, 1999)
Tao Li, “The Agricultural Bank of China Launches Online Fund Direct Sale”, China Business Times, (September 10, 2006)
“Ministry of Labor and Social Security of the People’s Republic of China”, Technical Regulations on Formulating National Vocational Standard, (July 2001).
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2007 International Federation for Information Processing
About this paper
Cite this paper
Zhao, H. (2007). Related Problems of the Vocational Qualification Standard for Online Financial Marketing. In: Wang, W., Li, Y., Duan, Z., Yan, L., Li, H., Yang, X. (eds) Integration and Innovation Orient to E-Society Volume 1. IFIP — The International Federation for Information Processing, vol 251. Springer, Boston, MA. https://doi.org/10.1007/978-0-387-75466-6_12
Download citation
DOI: https://doi.org/10.1007/978-0-387-75466-6_12
Publisher Name: Springer, Boston, MA
Print ISBN: 978-0-387-75465-9
Online ISBN: 978-0-387-75466-6
eBook Packages: Computer ScienceComputer Science (R0)