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Deshpande, S., Basil, M. (2006). Lessons from Research on Social Marketing for Mobilizing Adults for Positive Youth Development. In: Gil Clary, E., Rhodes, J.E. (eds) Mobilizing Adults for Positive Youth Development. The Search Institute Series on Developmentally Attentive Community and Society, vol 4. Springer, Boston, MA . https://doi.org/10.1007/0-387-29340-X_12
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