Marc Kuchner, an astrophysicist at NASA Goddard Space Flight Center, and author of a blog and a recent book titled Marketing for Scientists, talked to Nature Materials about his views on the progress of scientific business from Versailles in the 1700s to modern days.
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Martin, C. The m word. Nature Mater 11, 264–265 (2012). https://doi.org/10.1038/nmat3276
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DOI: https://doi.org/10.1038/nmat3276
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