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On the limits of research rigidity: the number of items in a scale

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Authors and Affiliations

  1. Kellogg School of Management, Northwestern University, Evanston, IL, USA

    Ulf Böckenholt

  2. Graduate School of Business, Columbia University, New York, NY, USA

    Donald R. Lehmann

Authors
  1. Ulf Böckenholt
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  2. Donald R. Lehmann
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Correspondence to Ulf Böckenholt.

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Böckenholt, U., Lehmann, D.R. On the limits of research rigidity: the number of items in a scale. Mark Lett 26, 257–260 (2015). https://doi.org/10.1007/s11002-015-9373-y

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  • DOI: https://doi.org/10.1007/s11002-015-9373-y

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