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Table of contents (6 chapters)
Keywords
About this book
Authors and Affiliations
Bibliographic Information
Book Title: Discrete Choice Experiments in Marketing
Book Subtitle: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement
Authors: Klaus Zwerina
Series Title: Contributions to Management Science
DOI: https://doi.org/10.1007/978-3-642-50013-8
Publisher: Physica Heidelberg
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eBook Packages: Springer Book Archive
Copyright Information: Springer-Verlag Berlin Heidelberg 1997
Softcover ISBN: 978-3-7908-1045-5Published: 14 October 1997
eBook ISBN: 978-3-642-50013-8Published: 29 June 2013
Series ISSN: 1431-1941
Series E-ISSN: 2197-716X
Edition Number: 1
Number of Pages: XIII, 173
Number of Illustrations: 5 b/w illustrations
Topics: Marketing, Statistics for Business, Management, Economics, Finance, Insurance, Economics, general