Abstract
I would like to make three points:
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1.
I feel that the move towards the restoration of moral values has started in the information society of the 80s. And that it will continue to replace permissive attitudes, rampant anarchy and dubious oecumenism.
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2.
I believe that consultants, with their clients and with their employees, cannot be credible without a solid set of rules, values and commitments.
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3.
I am convinced that codes of conduct must include several new dimensions, i.e. a set of precise definitions, an understanding of the importance of research, a coherence with local laws and regulations.
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© 1985 Springer Science+Business Media Dordrecht
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de Fréjac, J.C., Berger, K. (1985). Code of Conduct. In: Denig, E., van der Meiden, A. (eds) A Geography of Public Relations Trends. Springer, Dordrecht. https://doi.org/10.1007/978-94-017-0575-2_26
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DOI: https://doi.org/10.1007/978-94-017-0575-2_26
Publisher Name: Springer, Dordrecht
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