The New Palgrave Dictionary of Economics

Living Edition
| Editors: Palgrave Macmillan


  • George Akerlof
  • Rachel Kranton
Living reference work entry


A person’s identity is broadly defined as a person’s self-image or sense of self. The concept of identity has wide use in most social sciences outside economics, especially sociology, anthropology and psychology. Many social scientists hold that preserving or enhancing identity is a prime motivation for individual and group behaviour. At the time of this writing, economists are beginning to explore the implications of identity for economic outcomes.


Gender roles Identity Signalling Social norms Well-being 

JEL Classifications

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Copyright information

© The Author(s) 2008

Authors and Affiliations

  • George Akerlof
    • 1
  • Rachel Kranton
    • 1
  1. 1.