A strategic business unit is a semi-autonomous division or department that usually has a set of functional departments, a unique market (or markets) and set of competitors, and is run by a senior executive who reports directly to the CEO or the top management team.
In a Harvard Business School case, Aguilar and Hamermesh (1981, n. 3) define a strategic business unit (SBU) as having: A unique set of competitors, a unique business mission, a competitor in external markets (as opposed to internal supplier), the ability to accomplish integrated strategic planning, and the ability to “call the shots” on the variables crucial to the success of the business.’ The case details how, in the late 1960s, General Electric (GE) struggled to manage a fragmented organization. To better evaluate their businesses they organized into strategic business units. Each SBU had an executive team responsible for the majority of management decisions.
Three topics merit some consideration:...
References
Aguilar, F.J., and R.G. Hamermesh. 1981. General electric: Strategic position – 1981. Cambridge, MA: Harvard Business School.
Chandler, A.D. 1962. Strategy and structure. Cambridge, MA: The MIT Press.
Govindarajan, V. 1986. Decentralization, strategy, and effectiveness of strategic business units in multibusiness organizations. Academy of Management Review 11: 844–856.
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Hoopes, D.G. (2016). Strategic Business Unit (SBU). In: Augier, M., Teece, D. (eds) The Palgrave Encyclopedia of Strategic Management. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-349-94848-2_679-1
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DOI: https://doi.org/10.1057/978-1-349-94848-2_679-1
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