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Neuroeconomics

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The Palgrave Encyclopedia of Strategic Management

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Abstract

The neuroscientific revolution in psychology and economics is reformulating long-held views of cognition and emotion and their effects on behaviour. In so doing, it is causing strategic management researchers to rethink a number of the core assumptions underpinning the behavioural microfoundations of the entire field.

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Author information

Authors and Affiliations

  1. Warwick University, Coventry, UK

    Gerard P. Hodgkinson

  2. Manchester Business School, Booth Steet West, Manchester, M15 6PB, UK

    Mark P. Healey

Authors
  1. Gerard P. Hodgkinson
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  2. Mark P. Healey
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Corresponding author

Correspondence to Gerard P. Hodgkinson .

Editor information

Editors and Affiliations

  1. Stanford University , Stanford, California, USA

    Mie Augier

  2. Tusher Ctr Intellectual Capital, University of California Tusher Ctr Intellectual Capital, Berkeley, California, USA

    David J. Teece

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© 2016 The Author(s)

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Hodgkinson, G.P., Healey, M.P. (2016). Neuroeconomics. In: Augier, M., Teece, D. (eds) The Palgrave Encyclopedia of Strategic Management. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-349-94848-2_553-1

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  • DOI: https://doi.org/10.1057/978-1-349-94848-2_553-1

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  • Publisher Name: Palgrave Macmillan, London

  • Online ISBN: 978-1-349-94848-2

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