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Apple

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Encyclopedia of Big Data

In 1984, Steve Jobs and Steve Wozniak started a business in a garage. This business went on to change the global dynamic of computers as it is known today. Apple Inc. all started because Jobs and Wozniak wanted the machines to be smaller, cheaper, intuitive, and accessible to everyday consumers, but more important, user-friendly. Over the past 30 years, Apple Inc. has transformed this simple idea into a multi-billion dollar industry that includes: laptops, desktops, tablets, music players, and so much more. The innovative style and hard-wired simplicity of Apple’s approach has proven to be a sustained leader for computer design.

After some successes and failures, Apple Inc. created one of the most revolutionary programs to date: iTunes. In 2001, Apple released the iPod – a portal music player. The iPod allowed consumers to place music files into the iPod for music “on the go”; however, instead of obtaining the music files from CD’s, you would obtain them online, via a proprietary...

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Further Reading

  • Atkins, R. Top stock in news: Apple (NASDAQ AAPL) plans on building the world’s biggest retail store. Tech News Analysis. 21 Aug. 2014. Web. 26 Aug. 2014.

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  • ConnectED Initiative. The White House. The White House, 1 Jan. 2014. Web. 26 Aug. 2014.

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  • Happy Birthday, Mac. Apple. Apple, 1 Jan. 2014. Web. 26 Aug. 2014.

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  • Heath, A. Apple donates 9,000 iPads to teachers working in impoverished schools. Cult of Mac. 20 Sept. 2011. Web. 26 Aug. 2014.

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  • iCloud: About iCloud security code alert messages. Apple Support. Apple, 20 Oct. 2013. Web. 26 Aug. 2014.

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  • iPhone 5s: About touch ID security. Apple Support. Apple, 28 Mar. 2014. Web. 26 Aug. 2014.

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  • Marshal, G. 10 Ways Apple Changed the World. TechRadar. 10 Mar. 2013. Web. 26 Aug. 2014.

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Correspondence to R. Bruce Anderson .

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Bruce Anderson, R., Galvez, K. (2018). Apple. In: Schintler, L., McNeely, C. (eds) Encyclopedia of Big Data. Springer, Cham. https://doi.org/10.1007/978-3-319-32001-4_11-1

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  • DOI: https://doi.org/10.1007/978-3-319-32001-4_11-1

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  • Print ISBN: 978-3-319-32001-4

  • Online ISBN: 978-3-319-32001-4

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