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Semiotics is a linguistic analytical tool that relates to how users of communicated information can draw meanings through the signs perceived from the information (Chandler 2007). Semiotics look further than the content of the writings through the interactions of codes and linguistic principles and the use of logical discourses to make sense of the narratives, thus enabling users to extract deep meaning from the information (Yekini 2017).
Introduction
Substantial work has been done in corporate social responsibility (CSR) reporting and communications, and diverse methodologies have been adopted in measuring, researching, and determining CSR disclosure quality. The quality of disclosure can be described as how well the information provided meets or exceeds users’ expectations and enables them to derive meaningful insights for making informed decisions (Price and Shanks 2005). Viewing disclosure...
References
Catellani, A., & Ihlen, O. (2022). CSR communication from a rhetorical and semiotic perspective. The Routledge handbook of corporate social responsibility communication (1st ed.). Routledge eBook. ISBN 9781003184911.
Chandler, D. (2007). Semiotics: The basics. London: Routledge.
Price, R., & Shanks, G. (2005). A semiotic information quality framework: Development and comparative analysis. Journal of Information Technology, 20(2), 88–102.
Yekini, K. C. (2017). Insights regarding the applicability of semiotics to CSR communication research. In D. Crowther & L. Lauesen (Eds.), Handbook of research methods in corporate social responsibility (pp. 241–264). Cheltenham/Northampton: Edward Elgar Publishing.
Yekini, K. C., Omoteso, K., & Adegbite, E. (2021). CSR communication research: A theoretical-cum methodological perspective from semiotics. Business and Society, 60(4), 876–908.
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Yekini, K.C. (2023). Making Sense of CSR Reports: A Methodological Perspective from Semiotics. In: Idowu, S., Schmidpeter, R., Capaldi, N., Zu, L., Del Baldo, M., Abreu, R. (eds) Encyclopedia of Sustainable Management. Springer, Cham. https://doi.org/10.1007/978-3-030-02006-4_1159-1
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