Measuring innovation is an important issue directly related to existing and widely verified empirical evidence links between innovation and technological improvements in competitiveness, as well as the increase in economic and welfare growth levels in our society. Therefore, measuring innovation indicators should be understood as an essential tool for making both private and governmental decisions. In the business field, innovation indicators can be important elements for competitive strategy definitions, in two different ways: Firstly, in the exercise of answering questions that comprise any measuring innovation survey, which can be used by a company to review and consequently to reformulate its strategies, practices, and policies in the technological, organizational, commercial, and social dimension. Secondly, these innovation measures will allow the company to compare its individual indicators corresponding to its various...
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