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Online Corporate Social Networking

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Encyclopedia of Creativity, Invention, Innovation and Entrepreneurship

Synonyms

Corporate networking; Corporate online communities; Corporate social media; Enterprise social networking; Online professional networking; Professional e-WOM; Professional networking platforms; Professional online communities; Professional social media.

Introduction

Online corporate social networking is an online activity focused on building corporate or professional relationship among organizational members. It may occur inside the organization and then it takes place on internal networking platforms which are dedicated to users working in this organization, or it could be related to online actions undertaken on external networking platforms by users working for different organizations in order to create, maintain, or develop business or career-oriented ties.

Key Concepts and Definition of Terms

Early studies on online networking were related to social networks based on computer-mediated communication such as email or computerized conferencing (Garton et al. 1997). Wellman et...

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Correspondence to Jordi Paniagua .

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Paniagua, J., Korzynski, P. (2017). Online Corporate Social Networking. In: Encyclopedia of Creativity, Invention, Innovation and Entrepreneurship. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-6616-1_200010-1

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  • DOI: https://doi.org/10.1007/978-1-4614-6616-1_200010-1

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