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Encyclopedia of Creativity, Invention, Innovation and Entrepreneurship pp 350–353Cite as

Creative Styles

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Synonyms

Creative behavior; Creative problem-solving; Creative process; Creativity

Definition

Creative styles are individual preferences or approaches in which people are creative, solve problems, and make decisions.

A Preamble

There are many varying approaches for understanding individual differences in creative persons. Some of them seek to understand differences in levels of creativity (“to what extent is this person creative?”), while other approaches focus on differences of how individuals show their creativity. These “how is this person creative?” models incorporate the assumption of differences in approaches to creative problem-solving, or creative styles. People differ in the cognitive styles in which they are creative, solve problems, and make decisions. An approach to cognitive style is that each person expresses a preference for processing information and making decisions based on psychological patterns (Fox and Fox 2004). There are several well-known theories and...

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References

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Author information

Authors and Affiliations

  1. Economic Information Systems, Altai State University, Lenina pr. 61, Barnaul, 656049, Russia

    Prof. Igor N. Dubina

Authors
  1. Prof. Igor N. Dubina
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Correspondence to Igor N. Dubina .

Editor information

Editors and Affiliations

  1. Department of Information Systems & Technology, Management, School of Business, George Washington University, Washington, DC, USA

    Elias G. Carayannis

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Dubina, I.N. (2013). Creative Styles. In: Carayannis, E.G. (eds) Encyclopedia of Creativity, Invention, Innovation and Entrepreneurship. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-3858-8_45

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