Creativity Across Cultures
Creativity and Culture: A Preamble
Creativity is a multifaceted phenomenon. This phenomenon can be illustrated by diverse research studies in the field of creativity. One view is that creativity is an attribute of individuals (e.g., Davis 1989). Other studies include the analysis of creative production (e.g., Besemer and Treffinger 1981) as well as creativity as a cognitive process (e.g., Ward et al. 1999). Apart from the people, product, and process, creativity is also understood within a social context (Mayer 1999). This suggests that the concept of creativity is inextricably linked with the social, cultural, and historical milieu.
One controversy in the creativity literature concerns whether the concept of creativity has a universal meaning or is perceived differently in various cultures. For example, some researchers believe that there is a universal understanding of the concept of creativity while another group suggests that people in different...
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