Reference work entry
The product-process matrix in igure 1, proposed by Hayes and Wheelwright ( 1979a, 1979b, 1984), is a tool for analyzing the links between the maturation of products and the processes used in their manufacture. The path taken by the products and processes of individual companies over time can be explained using the matrix. The product-process concept has a strong impact on a company's manufacturing strategy and its focus. Linking product and process considerations brings manufacturing managers and marketing managers together in the strategy making process.
- Hayes, R.H. and S.C. Wheelwright (1979a). “Link manufacturing process and product life cycles”. Harvard Business Review, (January–February) 133–140.Google Scholar
- Hayes, R.H. and S.C. Wheelwright (1979b). “The dynamics of process-product life cycles”. Harvard Business Review, (March-April) 127–136.Google Scholar
- Hayes, R.H. and S.C. Wheelwright (1984). Restoring Our Competitive Edge: Competing Through Manufacturing, Wiley, New York.Google Scholar
- Pisano, G.P. (1997). The Development Factory, Harvard Business School Press.Google Scholar
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