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Encyclopedia of GIS pp 627–630Cite as

Location Intelligence

  • Reference work entry

Synonyms

Locational data analysis

Definition

Location intelligence is defined as the use of locationally‐referenced information as a key input in business decision making. Location intelligence uses geographic information systems (GIS) tools and techniques to transform and analyze data that becomes valuable information to make more informed and rational business decisions. Thus, location intelligence is neither simply an analytical technique nor business process; but a discipline that encompasses both.

Historical Background

Location intelligence is a term that has only recently come into wide usage in the business world. The term is derived from the concept of business intelligence, which seeks to leverage a corporation's data to make business decisions. Location intelligence expands this concept by adding a spatial perspective to business data analysis and decision making.

Examples of locationally‐referenced business data include such items as property locations, customer locations,...

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Recommended Reading

  1. Location Intelligence: The New Geography of Business, Business Week Research Services (2006)

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  2. Chen, A.: MasterCard Cashes in on Web Services. http://www.eweek.com/article2/0,1759,1761448,00.asp (2005)

  3. Analytical CRM software opens up new worlds to marketers, by Paul Thompson, June 17 (2002) http://www.strategymag.com/articles/d+i/20020617/dicrmanalytical.html?word=Analytical&word=CRM&word=Software

  4. Diversity in America, Supplement to American Demographics, Alison Stein Wellner, November, (2002) http://resource.mapinfo.com/static/files/document/1074653455507/diversity.pdf and www.demographics.com

  5. MAPS AND MANAGEMENT: COMSTAT EVOLVES, Raymond Dussault, Editor, Government Technlogy, April (2000) http://www.govtech.net/magazine/crimetech/Apr00/CTEComstat.php

  6. Site Selection: New Advancements in Methods and Technology, Buckner, Robert W., National Book Network (1998)

  7. A status report on location analysis – retail location analysis – Guest Column – Column, DSN Retailing Today, Jan 26, 2004 by David Rogers http://www.findarticles.com/p/articles/mi_m0FNP/is_2_43/ai_112792451

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Author information

Authors and Affiliations

  1. MapInfo Canada, Toronto, ONT, Canada

    Devon Wolfe

  2. MapInfo Corporation, Troy, NY, USA

    George Moon

Authors
  1. Devon Wolfe
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  2. George Moon
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Editor information

Editors and Affiliations

  1. Faculty of Computer Science and Engineering, University of Minnesota, Minneapolis, MN, 55455, USA

    Shashi Shekhar (McKnight Distinguished University Professor) (McKnight Distinguished University Professor)

  2. Management Science and Information Systems Department, Rutgers Business School Newark and New Brunswick Rutgers, the State University of New Jersey, Newark, NJ, 07102, USA

    Hui Xiong (Assistant Professor) (Assistant Professor)

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© 2008 Springer-Verlag

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Wolfe, D., Moon, G. (2008). Location Intelligence. In: Shekhar, S., Xiong, H. (eds) Encyclopedia of GIS. Springer, Boston, MA. https://doi.org/10.1007/978-0-387-35973-1_717

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