Journal of Digital Asset Management is now archived and no
longer receiving submissions with this publisher. All articles published in the journal during its time with Springer will remain fully searchable through our websites.
Volume 5, issue 6, December 2009
8 articles in this issue
-
-
DAM for marketing operations – An interview with Michael Moon of DAM
Authors
- Michael Moon
- Content type: Editor Interview
- Published: 27 January 2010
- Pages: 330 - 340
-
DAM as SaaS 2.0: Monetizing the content life cycle
Authors
- Mukul Krishna
- Content type: Original Article
- Published: 27 January 2010
- Pages: 341 - 346
-
CRM scorecard-based management system: Performance evaluation of Saudi Arabian banks
Authors
- Abdullah S Al-Mudimigh
- Content type: Original Article
- Published: 27 January 2010
- Pages: 347 - 351
-
Data warehousing and consumer analytics in the era of customer engagement – An interview with Bill Franks of Teradata
Authors
- Bill Franks
- Content type: Interview
- Published: 27 January 2010
- Pages: 352 - 363
-
Closing the loop on the sales engagement cycle – An interview with Mike Fitzsimons of DeskNet
Authors
- Mike Fitzsimons
- Content type: Interview
- Published: 27 January 2010
- Pages: 364 - 374
-
How digital brands can succeed and thrive in the engaged era – An interview with Igor Beuker, founder of Grupo LaComunidad
Authors
- Igor Beuker
- Content type: Interview
- Published: 27 January 2010
- Pages: 375 - 382
-
Digital asset management makes the grade at Barnes & Noble College Booksellers – An interview with Mike Hardiman and Tammy Godin of DAM Solutions
Authors
- Mike Hardiman
- Tammy Godin
- Content type: Interview
- Published: 27 January 2010
- Pages: 383 - 393