1. Modeling Competitive Reaction Effects

   • Peter S. H. Leeflang

   Competition 01 October 2008 Pages: 322 - 358

2. Co-branding: The State of the Art

   • Bernd Helmig
   • Jan-Alexander Huber
   • Peter S. H. Leeflang

   Co-Branding 01 October 2008 Pages: 359 - 377

3. A Corporate Governance Reform as a Natural Experiment for Incentive Contracts

   • Christian Bayer
   • Carsten Burhop

   Corporate Governance 01 October 2008 Pages: 378 - 399

4. Modeling Joint Purchases with a Multivariate MNL Approach

   • Yasemin Boztuğ
   • Lutz Hildebrandt

   OriginalPaper 01 October 2008 Pages: 400 - 422