Volume 2, issue 3, September 2014

4 articles in this issue

An empirical study of physicians’ sample-dispensing decisions: Evidence for the roles of experimentation and subsidy

Authors
- Xiaojing Dong
- Ying Xie
- Content type: Original Article
- Published: 21 November 2014
- Pages: 135 - 161
Optimal allocation of digital marketing budget: The empirical Bayes approach

Authors
- Yegor Tkachenko
- Content type: Original Article
- Published: 21 November 2014
- Pages: 162 - 172
Media mix modeling – A Monte Carlo simulation study

Authors (first, second and last of 4)
- Yong Liu
- Jorge Laguna
- Hua He
- Content type: Original Article
- Open Access
- Published: 21 November 2014
- Pages: 173 - 186
Fake or real? The computational detection of online deceptive text

Authors
- Leslie Ball
- Jennifer Elworthy
- Content type: Original Article
- Published: 21 November 2014
- Pages: 187 - 201