Journal of Direct, Data and Digital Marketing Practice is now archived and no
longer receiving submissions with this publisher. All articles published in the journal during its time with Springer will remain fully searchable through our websites.
Volume 2, issue 3, January 2001
16 articles in this issue
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Opinion Piece: Permission is not enough
Authors
- A Rosenspan
- Content type: Paper
- Published: 01 January 2001
- Pages: 215 - 218
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E-fulfilment: The opportunities for the future: Part One
Authors
- J Woudhuysen
- Content type: Paper
- Published: 01 January 2001
- Pages: 219 - 229
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Interactive marketing needs interactive marketers
Authors
- D Stroud
- Content type: Paper
- Published: 01 January 2001
- Pages: 230 - 239
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Reframing relationship marketing for consumer markets
Authors
- L O'Malley
- C Tynan
- Content type: Paper
- Published: 01 January 2001
- Pages: 240 - 246
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Where next? Is there a future for the mail medium in the digital age?
Authors
- A Novak
- Content type: Paper
- Published: 01 January 2001
- Pages: 247 - 250
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New Technology Briefing: Cookies — Are they a tool for Web marketers or a breach of privacy?
Authors
- B Pennington
- Content type: Paper
- Published: 01 January 2001
- Pages: 251 - 255
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Best Practice: The NSPCC: The Full Stop Campaign
Authors
- R Fairlie
- Content type: Paper
- Published: 01 January 2001
- Pages: 256 - 263
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Best Practice: Exploiting knowledge within a global company: The Truffles intranet
Authors
- K Cody
- Content type: Paper
- Published: 01 January 2001
- Pages: 264 - 271
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Legal and Regulatory Update: The E-Commerce Directive and its impact on pan-European interactive marketing
Authors
- M Pullen
- J Robinson
- Content type: Paper
- Published: 01 January 2001
- Pages: 272 - 275
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Abstracts
- Content type: Abstract
- Published: 01 January 2001
- Pages: 276 - 291
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Permission Marketing
Authors
- Victor Ross
- Content type: Review
- Published: 01 January 2001
- Pages: 292 - 294
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World Wide Web Marketing
Authors
- Andrew Walmsely
- Content type: Review
- Published: 01 January 2001
- Pages: 294 - 295
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Improving Data Warehouse and Business Information Quality
Authors
- Peter Mouncey
- Content type: Review
- Published: 01 January 2001
- Pages: 295 - 297
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A Time for Leadership: Global Perspectives from an Accelerated European Marketplace
Authors
- Robin Fairlie
- Content type: Review
- Published: 01 January 2001
- Pages: 297 - 298
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Marketspace
- Content type: Miscellaneous
- Published: 01 January 2001
- Pages: 299 - 304