Journal of Direct, Data and Digital Marketing Practice is now archived and no longer receiving submissions with this publisher. All articles published in the journal during its time with Springer will remain fully searchable through our websites.

Volume 7, issue 2, October 2005

12 articles in this issue

  1. Editorial

    Authors

    • Merlin Stone
    • Content type: Editorial
    • Published: 01 October 2005
    • Pages: 110 - 111

  9. Article Abstracts

    • Content type: Abstract
    • Published: 01 October 2005
    • Pages: 179 - 193

  11. Beyond Branding

    Authors

    • Richard Webber
    • Content type: Book Review
    • Published: 01 October 2005
    • Pages: 195 - 198

  12. Mobile Marketing

    Authors

    • Danny Meadows-Klue
    • Content type: Book Review
    • Published: 01 October 2005
    • Pages: 198 - 199

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