Volume 9, issue 2, May 2013

7 articles in this issue

The Iron Brand: Margaret Thatcher and public diplomacy

Authors
- Nicholas J Cull
- Content type: Editorial
- Published: 12 June 2013
- Pages: 67 - 70
Why place branding is not about logos and slogans

Authors
- Robert Govers
- Content type: Editorial
- Published: 12 June 2013
- Pages: 71 - 75
The Chinese Media Reciprocity Act, public diplomacy and the US–China relationship

Authors
- Emily T Metzgar
- Content type: Original Article
- Published: 06 March 2013
- Pages: 76 - 87
Warm versus competent countries: National stereotyping effects on expectations of hedonic versus utilitarian product properties

Authors
- Michael Chattalas
- Hirokazu Takada
- Content type: Original Article
- Published: 10 April 2013
- Pages: 88 - 97
Branding Smallville: Community place brand communication and business owner perceptions of performance in small town America

Authors
- Jay Sang Ryu
- Jane Swinney
- Content type: Original Article
- Published: 03 April 2013
- Pages: 98 - 108
Country reputation and performance: The role of public relations and news media

Authors
- Rajul Jain
- Lawrence H Winner
- Content type: Original Article
- Published: 01 May 2013
- Pages: 109 - 123
Place branding and endogenous rural development. Departure points for developing an inner brand of the River Minho estuary

Authors (first, second and last of 4)
- M Dolores Domínguez García
- Lummina Horlings
- Xavier Simón Fernández
- Content type: Original Article
- Open Access
- Published: 17 July 2013
- Pages: 124 - 140

Volume 9, issue 2, May 2013

The Iron Brand: Margaret Thatcher and public diplomacy

Why place branding is not about logos and slogans

The Chinese Media Reciprocity Act, public diplomacy and the US–China relationship

Warm versus competent countries: National stereotyping effects on expectations of hedonic versus utilitarian product properties

Branding Smallville: Community place brand communication and business owner perceptions of performance in small town America

Country reputation and performance: The role of public relations and news media

Place branding and endogenous rural development. Departure points for developing an inner brand of the River Minho estuary

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Volume 9, issue 2, May 2013

The Iron Brand: Margaret Thatcher and public diplomacy

Authors

Why place branding is not about logos and slogans

Authors

The Chinese Media Reciprocity Act, public diplomacy and the US–China relationship

Authors

Warm versus competent countries: National stereotyping effects on expectations of hedonic versus utilitarian product properties

Authors

Branding Smallville: Community place brand communication and business owner perceptions of performance in small town America

Authors

Country reputation and performance: The role of public relations and news media

Authors

Place branding and endogenous rural development. Departure points for developing an inner brand of the River Minho estuary

Authors (first, second and last of 4)

For authors

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