Conceptual reconciliation for clarity and impact Stephen L. Vargo Editorial 27 December 2023 Pages: 169 - 172
Market system dynamics (MSD): A process-oriented review of the literature Giuseppe PedelientoFederico MangiòDaniela Andreini Theory/Conceptual Open access 30 June 2023 Pages: 173 - 195
A rhizomatic reflection on market systems dynamics research Eileen FischerMarkus Giesler Commentary Open access 01 December 2023 Pages: 196 - 199
Value co-destruction: Problems and solutions Matthew AlexanderNiklas Vallström Theory/Conceptual Open access 30 November 2023 Pages: 200 - 210
User circularity practices: Adopting a user stewardship perspective for a circular economy Jodie ConduitIngo Oswald KarpenTaylor Willmott Theory/Conceptual Open access 11 October 2023 Pages: 211 - 231
Contours of the marketing literature: Text, context, point-of-view, research horizons, interpretation, and influence in marketing Terry ClarkThomas Martin KeyCarol Azab Theory/Conceptual 06 December 2023 Pages: 232 - 249
A practice theoretic perspective on influence Gulay Taltekin Guzel Theory/Conceptual 04 December 2023 Pages: 250 - 261
Who is responsible for well-being? Exploring responsibilization in transformative service research Hannu TikkanenLinda AlkireLinh Hoang Vu Theory/Conceptual 27 October 2023 Pages: 262 - 276
Marketing perspectives on CSR initiatives: Conceptual foundations and an agenda for future research Kendall ParkSteve HoefflerKevin Lane Keller Theory/Conceptual 15 September 2023 Pages: 277 - 296
A resource-based perspective on customer engagement behaviors: A typology, conceptual framework, and research avenues Xianfang ZengJames AgarwalMehdi Mourali Theory/Conceptual 12 September 2023 Pages: 297 - 319
The management of marketing talent Bernard J. Jaworski Commentary Open access 03 November 2023 Pages: 320 - 326
Talent management in marketing: A framework and agenda for future research Stacey L. MalekGeorgia KirilovaShikhar Sarin Theory/Conceptual 06 November 2023 Pages: 327 - 349
