Investigating the effect of message framing on parents’ engagement with advertisements promoting child physical activity Jocelyn W. JarvisHeather L. GainforthAmy E. Latimer-Cheung Original Article 12 January 2014 Pages: 115 - 127
Advancing use of norms for social marketing: extending the theory of normative social behavior Amanda MabryMichael Mackert Original Article 09 January 2014 Pages: 129 - 143
Assessment of social marketing education, training, and application in public health settings Brian J. BiroscakR. Craig LefebvreCarol A. Bryant Original Article 09 January 2014 Pages: 145 - 160
Social marketing and healthy eating: findings from young people in Greece Ariadne Beatrice KapetanakiDavid Ross BrennanMartin Caraher Original Article 05 January 2014 Pages: 161 - 180
A study on the Behavior Change Communication in the social marketing of condoms S. Yaaminidevi PhD Thesis Review 30 April 2014 Pages: 181 - 193