“Relationship” in Transition: An Introduction to the Special Issue on Relationship and Service-Dominant Logic Stephen L. VargoRobert F. Lusch Editorial 23 October 2010 Pages: 167 - 168
From Repeat Patronage to Value Co-creation in Service Ecosystems: A Transcending Conceptualization of Relationship Stephen L. VargoRobert F. Lusch Commentary 26 October 2010 Pages: 169 - 179
Marketing as Value Co-creation Through Network Interaction and Resource Integration Evert GummessonCristina Mele Research Article 23 October 2010 Pages: 181 - 198
Embedded Relationships: Implications for Networks, Innovation, and Ecosystems Jennifer D. ChandlerHeiko Wieland Research Article 27 October 2010 Pages: 199 - 215
Signs and Practices: Coordinating Service and Relationships Helge Löbler Research Article 23 October 2010 Pages: 217 - 230
The Relationship Marketing View of the Customer and the Service Dominant Logic Perspective Thomas W. GruenJoerg S. Hofstetter Research Article 03 November 2010 Pages: 231 - 245