1. The strategic role of the sales force: perceptions of senior sales executives

   • William L. Cron
   • Artur Baldauf
   • Samuel Grossenbacher

   Conceptual/Theoretical Paper 22 February 2014 Pages: 471 - 489

2. Corporate sponsorship as an image platform: understanding the roles of relationship fit and sponsor–sponsee similarity

   • Ravi Pappu
   • T. Bettina Cornwell

   Original Empirical Research 16 February 2014 Pages: 490 - 510

   

3. Does marketing and sales integration always pay off? Evidence from a social capital perspective

   • Dominique Rouziès
   • John Hulland

   Original Empirical Research 02 March 2014 Pages: 511 - 527

   

4. Hedonic shopping motivation and co-shopper influence on utilitarian grocery shopping in superstores

   • Mark Yi-Cheon Yim
   • Seung-Chul Yoo
   • Joo Hwan Seo

   Original Empirical Research 10 November 2013 Pages: 528 - 544

   

5. The odd-ending price justification effect: the influence of price-endings on hedonic and utilitarian consumption

   • Jungsil Choi
   • Yexin Jessica Li
   • Surendra N. Singh

   Original Empirical Research 31 January 2014 Pages: 545 - 557

   

6. Unpacking the relationship between empowering leadership and service-oriented citizenship behaviors: a multilevel approach

   • Seigyoung Auh
   • Bulent Menguc
   • Yeon Sung Jung

   Original Empirical Research 04 February 2014 Pages: 558 - 579