The nature and determinants of customer expectations of service Valarie A. ZeithamlLeonard L. BerryA. Parasuraman OriginalPaper Pages: 1 - 12
Information load, cost/benefit assessment and decision strategy variability James G. HelgesonMichael L. Ursic OriginalPaper Pages: 13 - 20
Strategy clusters in japanese markets: Firm performance implications Masaaki KotabeDale F. Duhan OriginalPaper Pages: 21 - 31
Satisfaction with international marketing channels Saul KleinVictor J. Roth OriginalPaper Pages: 39 - 44
Estimating individual cross-section coefficients from the random coefficient regression model Robert P. LeoneH. Dennis OberhelmanFrancis J. Mulhern Research Notes Pages: 45 - 51
Peer, parent, and media influences in teen apparel shopping Oswald A. J. MascarenhasMary A. Higby Research Notes Pages: 53 - 58
Efficacy of perceived risk as a correlate of reported donation behavior: An empirical analysis Ugur YavasGlen RieckenEmin Babakus Research Notes Pages: 65 - 70
Linking consumer behavior constructs to international marketing strategy: A comment on wills, samli, and jacobs and an extension Lyn S. Amine Research Notes Pages: 71 - 77
Developing global products and marketing strategies: A rejoinder A. Coskun SamliJames R. WillsLaurence Jacobs Research Notes Pages: 79 - 83