1. The loss of the marketing department’s influence: is it really happening? And why worry?

   • Christian Homburg
   • Arnd Vomberg
   • Philipp H. Grimm

   Original Empirical Research 20 November 2014 Pages: 1 - 13

   

2. Marketing an IPO issuer in early stages of the IPO process

   • S. Cem Bahadir
   • Jade S. DeKinder
   • Ajay K. Kohli

   Original Empirical Research 25 May 2014 Pages: 14 - 31

   

3. Dispersion of marketing capabilities: impact on marketing’s influence and business unit outcomes

   • Michael T. Krush
   • Ravipreet S. Sohi
   • Amit Saini

   Original Empirical Research 11 December 2014 Pages: 32 - 51

   

4. Explaining article influence: capturing article citability and its dynamic effects

   • Shibo Li
   • Eugene Sivadas
   • Mark S. Johnson

   Original Empirical Research 28 May 2014 Pages: 52 - 72

   

5. Structural marketing: using organizational structure to achieve marketing objectives

   • Ju-Yeon Lee
   • Irina V. Kozlenkova
   • Robert W. Palmatier

   Conceptual/Theoretical Paper 26 August 2014 Pages: 73 - 99

6. A holistic market conceptualization

   • Cristina Mele
   • Jaqueline Pels
   • Kaj Storbacka

   Conceptual/Theoretical Paper 20 April 2014 Pages: 100 - 114

   

7. A new criterion for assessing discriminant validity in variance-based structural equation modeling

   • Jörg Henseler
   • Christian M. Ringle
   • Marko Sarstedt

   Methodological Paper Open access 22 August 2014 Pages: 115 - 135

   

8. Erratum to: Improving customer-focused marketing capabilities and firm financial performance via marketing exploration and exploitation

   • Douglas W. Vorhies
   • Linda M. Orr
   • Victoria D. Bush

   Erratum 27 November 2014 Pages: 136 - 136