Volume 25, Issue 1, March 2014

In this issue (8 articles)

1. 

   OriginalPaper

   The same old song: The power of familiarity in music choice

   Morgan K. Ward, Joseph K. Goodman, Julie R. Irwin Pages 1-11

2. 

   OriginalPaper

   The role of position, type, and combination of sound symbolism imbeds in brand names

   Richard R. Klink, Lan Wu Pages 13-24

3. 

   OriginalPaper

   There is nothing permanent except change—analyzing individual price dynamics in “pay-what-you-want” situations

   Laura Marie Schons, Mario Rese, Jan Wieseke, Wiebke Rasmussen… Pages 25-36

4. 

   OriginalPaper

   Predicting product life cycle patterns

   Yair Orbach, Gila E. Fruchter Pages 37-52

5. 

   OriginalPaper

   The impact of retail out-of-stock options on preferences: The role of consumers’ desire for assimilation versus differentiation

   Hsuan-Hsuan Ku, Chien-Chih Kuo, Wei-Luen Fang, Ya-Wen Yu Pages 53-66

6. 

   OriginalPaper

   Targeting Miss Daisy: Using age and gender to target unethical sales tactics

   Kelly O. Cowart, Peter Darke Pages 67-75

7. 

   OriginalPaper

   Are maximizers blind to the future? When today’s best does not make for a better tomorrow

   Ali Besharat, Daniel M. Ladik, François A. Carrillat Pages 77-91

8. 

   OriginalPaper

   Dominant retailers’ incentives for product quality in asymmetric distribution channels

   Anthony Dukes, Tansev Geylani, Yunchuan Liu Pages 93-107