Volume 25, Issue 1, March 2014

ISSN: 0923-0645 (Print) 1573-059X (Online)

In this issue (8 articles)

  1. No Access

    OriginalPaper

    The same old song: The power of familiarity in music choice

    Morgan K. Ward, Joseph K. Goodman, Julie R. Irwin Pages 1-11

  2. No Access

    OriginalPaper

    The role of position, type, and combination of sound symbolism imbeds in brand names

    Richard R. Klink, Lan Wu Pages 13-24

  3. No Access

    OriginalPaper

    There is nothing permanent except change—analyzing individual price dynamics in “pay-what-you-want” situations

    Laura Marie Schons, Mario Rese, Jan Wieseke, Wiebke Rasmussen… Pages 25-36

  4. No Access

    OriginalPaper

    Predicting product life cycle patterns

    Yair Orbach, Gila E. Fruchter Pages 37-52

  5. No Access

    OriginalPaper

    The impact of retail out-of-stock options on preferences: The role of consumers’ desire for assimilation versus differentiation

    Hsuan-Hsuan Ku, Chien-Chih Kuo, Wei-Luen Fang, Ya-Wen Yu Pages 53-66

  6. No Access

    OriginalPaper

    Targeting Miss Daisy: Using age and gender to target unethical sales tactics

    Kelly O. Cowart, Peter Darke Pages 67-75

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    OriginalPaper

    Are maximizers blind to the future? When today’s best does not make for a better tomorrow

    Ali Besharat, Daniel M. Ladik, François A. Carrillat Pages 77-91

  8. No Access

    OriginalPaper

    Dominant retailers’ incentives for product quality in asymmetric distribution channels

    Anthony Dukes, Tansev Geylani, Yunchuan Liu Pages 93-107