Abstract
Conventional economic theory assumes that agents should be consistent across decisions. However, it is often observed that experimental subjects fail to report consistent preferences. So far, these inconsistencies are almost always examined singly. We thus wonder whether the more inconsistent individuals in one task are also more inconsistent in other tasks. We propose an experiment in which subjects are asked to report their preferences over risky bets so as to obtain, for each subject, three measures of inconsistencies: classical preference reversals, framing effects and preference instability. In line with previous experimental findings, subjects are largely inconsistent according to each of these three measures and there are considerable individual differences. The main result is that we find no correlation among these three measures of inconsistency.
Similar content being viewed by others
Notes
To illustrate, consider the following bets (source Lichtenstein and Slovic 1971, Table 3): $-bet = ($16, 11/36; \(-\)$1.50, 25/36) and P-bet = ($4, 35/36; \(-\)$1, 1/36). Here, the $-bet offers an 11/36 chance of winning $16 and a 25/36 chance of losing $1.50, while the P-bet offers a 35/36 chance of winning $4 and a 1/36 chance of losing $1. Both bets have an expected value of approximately $3.85.
Cf experiment 1 (with incentives) where 91 choices out of 273 were inconsistent with the announced selling prices (overall preference reversals), 69 out of the 99 choices of the P-bet were inconsistent with the announced selling prices (standard preference reversals) and 22 out of the 174 choices of the $-bet were inconsistent with the selling prices (non-standard preference reversals).
Lottery \({{\mathrm{P}}}^{k}=(x^{k}_{{{\mathrm{P}}}}, p^{k}_{{{\mathrm{P}}}})\) offers €\(x^{k}_{{{\mathrm{P}}}}\) with probability \(p^{k}_{{{\mathrm{P}}}}\), and lottery \(\$^{k}=(x^{k}_{\$} ,p^{k}_{\$})\) offers €\(x^{k}_{\$}\) with probability \(p^{k}_{\$}\).
Following De Martino et al. (2006), we use the questions of set 2 to ensure that subjects remain engaged in the tasks and do not respond randomly throughout this part and also to separate rounds 1 and 3. Some descriptive results for set 2 are presented in the “Appendix”.
We find that 13 subjects out of 41 exhibit a counter-framing effect in round 1, 12 out of 41 in round 3, and 14 out of 41 when we consider all of the observations in set 1 (rounds 1 and 3 together).
For subject i, SFE\(^{i}_{j}\) and NSFE\(^{i}_{j}\) are based on the number of paired-choices in round j (16 when we consider rounds 1 and 3 separately and 32 when we aggregate rounds 1 and 3).
Although 21 % of subjects are not consistent with the predictions of prospect theory, the proportion of standard framing effect is significantly higher than that of non-standard framing effect at better than the 1 % level in set 1. We obtain the same result if we consider the observations in rounds 1 and 3 as separate or not.
References
Ameriks, J., Caplin, A., & Leahy, J. (2003). Wealth accumulation and the propensity to plan. The Quarterly Journal of Economics, 118(3), 1007–1047.
Ballinger, T. P., & Wilcox, N. T. (1997). Decisions, error and heterogeneity. Economic Journal, 107(443), 1090–1105.
Becker, G. M., Degroot, M. H., & Marschak, J. (1964). Measuring utility by a single-response sequential method. Behavioral Science, 9(3), 226–232.
Berg, J. E., Dickhaut, J. W., & Rietz, T. A. (2010). Preference reversals: The impact of truth-revealing monetary incentives. Games and Economic Behavior, 68(2), 443–468.
Burks, S. V., Carpenter, J. P., Goette, L., & Rustichini, A. (2009). Cognitive skills explain economic preferences, strategic behavior, and job attachment. PNAS, 106(19), 7745–7750.
Camerer, C. F. (1989). An experimental test of several generalized utility theories. Journal of Risk and Uncertainty, 2(1), 61–104.
De Martino, B., Kumaran, D., Seymour, B., & Dolan Raymond, J. (2006). Frames, biases, and rational decision-making in the human brain. Science, 313(5787), 684–687.
Frederick, S. (2005). Cognitive reflection and decision making. Journal of Economic Perspectives, 19(4), 25–42.
Grether, D. M., & Plott, C. R. (1979). Economic theory of choice and the preference reversal phenomenon. American Economic Review, 69(2), 623–638.
Hey, J., & Orme, C. (1994). Investigating generalizations of expected utility theory using experimental data. Econometrica, 62(6), 1291–1326.
Levin, I. P., Schneider, S. L., & Gaeth, G. J. (1998). All frames are not created equal: A typology and critical analysis of framing effects. Organizational Behavior and Human Decision Processes, 76(2), 149–188.
Lichtenstein, S., & Slovic, P. (1971). Reversals of preference between bids and choices in gambling decisions. Journal of Experimental Psychology, 89(1), 46–55.
List, J. A. (2003). Does market experience eliminate market anomalies? The Quarterly Journal of Economics, 118(1), 41–71.
Loomes, G., Moffatt, P. G., & Sugden, R. (2002). A microeconometric test of alternative stochastic theories of risky choice. Journal of Risk and Uncertainty, 24(2), 103–130.
Schmidt, U., Starmer, C., & Sugden, R. (2008). Third-generation prospect theory. Journal of Risk and Uncertainty, 36(3), 203–223.
Seidl, C. (2002). Preference reversal. Journal of Economic Surveys, 16(5), 621–655.
Starmer, C., & Sugden, R. (1989). Probability and juxtaposition effects: An experimental investigation of the common ratio effect. Journal of Risk and Uncertainty, 2(2), 159–178.
Tversky, A., & Kahneman, D. (1981). The framing of decisions and the psychology of choice. Science, 211(4481), 453–458.
Zeiliger, R. (2000). A presentation of regate, internet based software for experimental economics. GATE, Lyon. http://www.gate.cnrs.fr/~zeiliger/regate/RegateIntro.ppt
Author information
Authors and Affiliations
Corresponding author
Electronic supplementary material
Below is the link to the electronic supplementary material.
Appendices
Appendix 1: Correlation: supporting figures
Appendix 2: Framing effect: supporting figures
Appendix 3: Framing effect: varying probability of winning and initial endowment
-
Figures 15, 16 and 17 show decisions across varying probabilities: the bars show the percentages (%) of trials in which subjects chose the gamble option in the gain frame (dark bar) and in the loss frame (lighter bar), for the four winning probabilities in the gamble option (20, 40, 60 and 80 %). Consistent with De Martino et al. (2006), we observe that subjects are more risk averse in the gain as compared to the loss frame for the four probabilities of winning.
-
Figures 18, 19 and 20 show the decisions by the amount at stake: the bars show the percentages (%) of trials in which subjects chose the gamble option in the gain frame (dark bar) and in the loss frame(lighter bar), for the four amounts at stake in the gamble option (€10, €20, €30 and €40). As in De Martino et al. (2006), risk attitude is affected by the framing of questions for the different endowments, especially for high payoffs.
Appendix 4: Framing effect: results in round 2
In round 2 (33 % of all the trials), the expected outcomes of the sure and the gamble option were unbalanced. We used these “catch trials” (1) to ensure that subjects remain engaged in the experiment (as in De Martino et al. 2006), and (2) to separate the two sets of questions where the sure and the gamble options had the same expected outcome. For both frames (gain and loss), we used two types of catch trials: the “gamble weighting” where the gamble option is preferable to the sure option, and the “sure weighting” where the sure option is preferable to the gamble option. We varied the attractiveness of the sure and gamble options in both frames (see Table 4) to examine the accuracy of optimal decisions according to the attractiveness of the options.
Figure 21 shows the proportion of gambling in the gain frame (dark bar) and in the loss frame (lighter bar). Subjects were accurate in making optimal choices, by generally gambling more (less) when the gamble option was more (less) favorable than the sure option. More precisely, we constructed an “attractiveness index” as the difference between the expected outcomes of the gamble and the sure option and found that the proportion of gambling is positively and significantly correlated with the attractiveness of the gamble option over the sure option (gain frame: rho \(=\) 0.2799, \({p}<0.01\). Loss frame: rho \(=\) 0.3324, \({p}<0.01\)).
Rights and permissions
About this article
Cite this article
Hollard, G., Maafi, H. & Vergnaud, JC. Consistent inconsistencies? Evidence from decision under risk. Theory Decis 80, 623–648 (2016). https://doi.org/10.1007/s11238-015-9518-8
Published:
Issue Date:
DOI: https://doi.org/10.1007/s11238-015-9518-8