1 Introduction

We examine whether dividends serve as substitutes or complements to accounting information in firm valuation. Because managers implicitly commit to maintaining dividends, we hypothesize that the dividend level supplies information about the level of permanent earnings and thereby decreases the informativeness of other sources of earnings information, such as earnings announcements (EAs).Footnote 1 Thus, we expect that investors update their expectations less in response to each earnings realization for dividend paying firms. Although we predict that dividends supply earnings information (leading to substitution), several dividend theories suggest a complementary or nonexistent relation between dividends and earnings news. For example, if dividends primarily resolve agency conflicts (e.g., Easterbrook 1984; Jensen 1986), then they reduce the value of the firm one-for-one with cash payout (e.g., Penman and Sougiannis 1997) but are uninformative about future earnings. Alternatively, if dividends signal firm maturity and thus impact valuation by reducing the rate at which investors discount future earnings (e.g., Chen et al. 2007; Skinner and Soltes 2011; Michaely et al. 2021), the lower discount rate should increase investors’ reaction to earnings surprises of dividend payers.

Our primary analysis compares the valuation impact of earnings surprises for dividend payers versus non-payers. Substitution implies a lower valuation response (i.e., response per unit of earnings news) for payers.Footnote 2 We find that dividend payers have 11%–15% lower earnings response coefficients (ERCs), consistent with substitution. Several features of our analyses, along with additional tests, suggest that observable differences between payers and non-payers do not drive our results. First, we use two matching techniques—propensity score matching and entropy balancing—to match payers to non-payers that are similar on firm attributes previously shown to affect dividend payments. Second, within the sample of payers, we find a lower reaction to earnings surprises when the firm announces the dividend closer in event time to the EA, consistent with more timely information leading to greater substitution. Third, we show the converse: smaller reactions to dividend changes occurring closer in event time to the EA.

Analysis on the mechanisms driving the substitution effect provides additional support for our hypothesis. First, we find less persistent earnings surprises for payers relative to non-payers, consistent with dividends affecting ERCs by increasing the information about future earnings in pre-EA expectations. Although dividend payers have more persistent earnings levels (Skinner and Soltes 2011), dividends supply information about persistent earnings (e.g., DeAngelo et al. 1992; Fama and French 1998; Guay and Harford 2000) which should substitute for the persistent earnings information otherwise revealed to investors at the EA (i.e., in the surprise). Second, across three measures—trading volume, return volatility, and analyst forecasts—we show that market participants respond 3%–8% less to the EA for dividend payers relative to non-payers, consistent with market participants being less attentive to these less persistent earnings surprises. Third, in untabulated analyses we find no differences in post-EA drift between payers and non-payers, which is also consistent with our ERC results arising because of differences in informativeness rather than underreaction. Taken together, our results indicate that the weaker valuation implications of EAs for dividend payers lead to less investor attention, consistent with a rational shift in investor attention (e.g., Blankespoor et al. 2020).

Our next set of analyses explores heterogeneity in the substitutability of dividend and earnings information. We expect greater (smaller) reductions in ERCs for firms that convey more (less) permanent earnings information through the dividend. We explore three sources of heterogeneity. First, for firms with large cash balances, we argue that dividends do not necessarily provide a signal of permanent earnings, because the firm can sustain the dividend through existing cash rather than future earnings (e.g., Kaplan and Perez-Cavazos 2021).Footnote 3 Second, we argue that firms that are likely to cut the dividend convey less permanent earnings information through their dividend because they are unable to make a commitment to sustain the dividend permanently. Consistent with both arguments, we find our results are attenuated for firms with high cash holdings and firms more likely to cut the dividend.

Third, we contrast the substitution effect for dividends and repurchases, and examine heterogeneity arising from the size of the payout (i.e., yield). For either form of payout, if yield represents permanent earnings and is thus valued by investors as a perpetuity, a larger yield will explain a relatively larger portion of valuation, leading to greater substitution with earnings information. While dividends and repurchases are similar from a capital structure perspective (i.e., both remove cash from the control of managers), from an information perspective they differ because dividends are highly persistent whereas repurchases are transitory (e.g., Guay and Harford 2000). We thus expect stronger substitution effects for dividends than for repurchases because dividends distribute permanent as opposed to transitory earnings.Footnote 4 As expected, we find that substitution increases in dividend yield, but not repurchase yield. This result holds both (i) when we contrast firms that only pay dividends with firms that only repurchase, and (ii) within firms that pay dividends and repurchase, exploiting variation in the yield.

After documenting that dividends reduce the reaction to EAs, our final set of tests examines the association between dividend paying and firm behavior. Because market participants focus less on the earnings of dividend payers, we predict that managers will also focus less on earnings, leading to less earnings manipulation (e.g., Stein 1989). We focus on meet or beat behavior because managers sacrifice resources to meet or beat and face career concerns for missing targets (Matsunaga and Park 2001; Graham et al. 2005; Bird et al. 2019). Consistent with our expectations, payers just meet or beat (miss) analysts’ earnings estimates less (more) frequently than non-payers.

We link the meet or beat results to earnings and expectations management by showing that payers are less likely to (i) manage revenues, receivables, and R&D to just meet or beat analysts’ forecasts (e.g., Bhojraj et al. 2009; Stubben 2010), and (ii) report non-GAAP earnings, which affect the items included by I/B/E/S in actual earnings (Christensen et al. 2011) and help the firm exceed analysts’ forecasts. Additionally, we show that managers of dividend payers are less likely to provide earnings guidance, potentially making analysts’ forecasts more difficult to narrowly exceed (e.g., Ajinkya and Gift 1984; Skinner 1994). Finally, examining conference call content, we find that firms are more likely to discuss earnings when just meeting or beating expectations, but this effect is attenuated for payers. This supports our view that managers of payers focus less on reported earnings thresholds.

Our study makes several contributions. First, we answer the call for additional research that considers the interdependencies between firm decisions and the information environment (Healy and Palepu 2001; Beyer et al. 2010). We demonstrate that the presence of a dividend affects the supply and demand for earnings information, documenting a substitution effect. We find that managers substitute away from earnings management when they pay dividends. Many researchers and practitioners lament that the “numbers game” leads to a short-term earnings focus by managers (e.g., Levitt 1998; Matsunaga and Park 2001; Dimon and Buffett 2018). Our study suggests that providing an alternative valuation metric such as a dividend can alleviate some of these costs by enriching the information environment (e.g., Beyer et al. 2010).

Second, we contribute to the literature studying whether firms communicate earnings information through dividends. Surveys and press releases suggest that managers view dividends as communicating earnings information (Brav et al. 2005; Kaplan and Perez-Cavazos 2021), but literature reviews conclude that dividends contain little or no information about future earnings (e.g., Allen and Michaely 2003; Kalay and Lemmon 2008; DeAngelo et al. 2009; Farre-Mensa et al. 2014). We contribute to this literature by reversing the standard event study methodology that attempts to predict unexpected earnings from dividend changes and instead showing that the presence of dividends affects the supply and demand for earnings information. However, we find that there is substantial heterogeneity in the information content of dividends, which is a new and important contribution of our study. This observation is important to future research because it highlights the limitations of conventional theories of dividends (i.e., signaling and agency), which assume homogeneity but have difficulty explaining dividends in the entire cross-section of firms.

Finally, our empirical results differ in several ways from what we would expect if dividends only convey information about earnings persistence or earnings quality (e.g., Skinner and Soltes 2011; Caskey and Hanlon 2013; Michaely et al. 2021). Skinner and Soltes (2011) show that dividend payers have more persistent earnings levels, which unconditionally should lead to larger ERCs. Studies also argue that dividend payers’ higher quality earnings reduce the rate at which investors discount earnings (e.g., Grullon et al. 2002; Michaely et al. 2021), which would also tend to increase ERCs for dividend payers. Contrary to these perspectives, we find that dividends communicate permanent earnings information, leading to less persistent earnings surprises and thus smaller ERCs. In addition to providing evidence that the earnings information in dividends substitutes for the earnings information revealed at the EA, our earnings and expectations management tests provide the first evidence that the lower investor attention to EAs for dividend payers also impacts firms’ disclosure incentives.

2 Literature review and hypothesis development

Our central hypothesis is that dividends supply the market with information about the firm’s permanent earnings (Fama and French 1998; Skinner and Soltes 2011) and thus affect how market participants update expectations in response to new earnings information and how much managers focus on earnings. If dividends provide an additional signal of permanent earnings, we expect that (i) investors in dividend paying firms will update their earnings expectations less in response to earnings news at the EA, and (ii) the incremental earnings information supplied by dividends will affect the supply and demand for earnings information elsewhere, leading managers to make different decisions about the presentation and management of earnings. These hypotheses lie at the intersection of the dividend literature and the literature on the role of accounting information in the valuation and stewardship of the firm, which we discuss in this section.

2.1 Dividends and earnings as substitutes in valuation

Over a firm’s life, cash inflows must equal outflows, so, with perfect foresight, valuing the firm using earnings, cash flows, or payout (i.e., dividends and buybacks) yields identical valuations. An important stream of literature (e.g., Feltham and Ohlson 1995; Penman and Sougiannis 1997; Penman and Yehuda 2019) argues that dividends provide limited information for firm value because future earnings (or, equivalently, future cash flows under clean-surplus accounting) are relevant for valuing a non-liquidating going concern, while dividends reduce firm value dollar-for-dollar upon payout. However, market participants do not have perfect foresight, so payout can provide information about earnings and vice-versa (e.g., DeAngelo et al. 1992; Aharony and Dotan 1994; Guay and Harford 2000; Skinner and Soltes 2011). The weight that investors allocate to dividends and earnings will thus be a function of the importance of each information signal.

In contrast to prior studies’ argument that dividends contain limited earnings information (e.g., from attempts to predict future earnings changes using dividend changes), we note that dividends can provide information about the level of future earnings and inform the market about permanent changes in earnings levels (DeAngelo et al. 1992, 1996; Guay and Harford 2000; Skinner and Soltes 2011; Ham et al. 2020). Thus, at each specific EA, investors in dividend paying firms have less need to update for that period’s earnings news because they have an additional signal about permanent earnings. Other aspects of dividend policy, such as firms rarely cutting dividends and managers facing penalties for cutting the dividend (Lintner 1956; Brav et al. 2005; Wu 2018), provide an economic rationale for dividend permanence. Given the penalties for cutting the dividend, most managers will not declare dividends they cannot sustain with permanent future earnings.

If dividends supply permanent earnings information that becomes embedded in pre-EA earnings expectations, we expect that investors and analysts will update their expectations of future earnings less in response to earnings realizations for dividend payers. Further, if dividends provide permanent earnings information, it is likely that payers’ EAs consist of more transitory earnings news. As a result, we predict that each unit of earnings surprise generates lower market reactions for dividend payers. Therefore, we state our first hypothesis as follows:

  • H1: Earnings announcements for dividend payers have lower earnings response coefficients than comparable announcements for non-payers.

Our prediction that dividends and earnings serve as substitute sources of information contrasts with the complementary association predicted by several other dividend theories. First, under the agency view, non-dividend payers waste a higher proportion of earnings than payers (e.g., Easterbrook 1984; Jensen 1986), so investors should care more about payers’ reported earnings because earnings that are supported by dividends are more credible (e.g., Kallapur 1994; Caskey and Hanlon 2013).Footnote 5 Second, under the view that firms pay dividends to secure a lower discount rate (Grullon et al. 2002; Skinner and Soltes 2011; Michaely et al. 2021), the lower discount rate should lead to larger reactions to earnings surprises. Third, under the dividend catering view (Allen et al. 2000), dividend payers’ investors are more sophisticated and demand more information overall.

2.2 Dividends and earnings as substitutes in stewardship

Prior literature shows that stakeholders monitor managers’ performance relative to earnings benchmarks. Managers are judged relative to the analyst consensus forecast, and firms that miss this target suffer penalties in the form of reduced market value and human capital (Matsunaga and Park 2001; Skinner and Sloan 2002). To avoid these penalties, firms manage reported earnings, as well as the market’s earnings expectations. Consistent with this, the portion of firms just beating earnings benchmarks substantially exceeds the fraction that just miss them (Burgstahler and Dichev 1997; Degeorge et al. 1999). Managing earnings to achieve benchmarks entails costs (Stein 1989; Bhojraj et al. 2009). If dividends provide information about permanent earnings, we expect that investors will fixate less on earnings (e.g., H1). In this case, managers of dividend paying firms will respond to this lack of fixation by delivering fewer earnings reports that just meet or beat analysts’ earnings forecasts relative to non-dividend paying firms.Footnote 6 Therefore, we state our second hypothesis as follows:

  • H2: Dividend payers are less (more) likely to just meet or beat (miss) earnings targets than non-payers.

3 Sample selection and descriptive statistics

We obtain our firm-level data from Compustat, CRSP, Thomson Reuters, and I/B/E/S. The sample includes firms on the CRSP/Compustat Merged file between 1988 and 2017 with available quarterly EA dates, institutional ownership data, actual earnings, and consensus analyst earnings forecasts, as well as total assets and market capitalization greater than $10 million. We further limit the sample to non-financial and non-utility firms; firms trading on the NYSE, NYSE MKT (formerly AMEX), or Nasdaq exchanges; and ordinary common US shares. We impose these restrictions, which are standard in the dividend literature, because regulations by industries, exchanges, and foreign countries can affect dividend payout, and we want to study firms operating under homogenous regulations. Finally, we require the control variables that we use across all of our tests, leaving a maximum sample of 224,765 firm-quarter (63,776 firm-year) observations for 7,513 firms. Our regression models generally include fewer observations than this because we also require the dependent variable and additional control variables relevant to each separate test. Table 1 presents the sample selection process.

Table 1 Sample selection

3.1 Descriptive statistics

Table 2, Panel A presents descriptive statistics for dividend paying and non-paying firms separately. Variables are defined in Appendix Table 13. We find significant differences across all control variables in our analyses, highlighting the differences between dividend payers and non-payers. Consistent with the maturity hypothesis, payers are older (LogAge) and have more retained earnings (RE) than non-payers (DeAngelo et al. 2006; Denis and Osobov 2008). They are also larger (LogMVE), but have weaker investment opportunities as measured by a higher book-to-market ratio (BTM), consistent with capital structure theory (Myers and Majluf 1984; Bolton et al. 2011). Payers are more profitable (ROA, OP) and have lower earnings volatility (EarnVol), consistent with payers having permanent earnings they can use to fund payout (Skinner and Soltes 2011). Payers have lower return volatility (RetVol), consistent with cash flow uncertainty affecting the volatility of returns (Chay and Suh 2009). Finally, payers also have greater institutional ownership (Inst%), consistent with dividends helping fund managers satisfy the prudent man rule (Del Guercio 1996; Grinstein and Michaely 2005).

Table 2 Descriptive statistics

Our empirical goal is to examine changes in the information environment that are associated with the decision to pay a dividend (H1), holding constant firm characteristics observable to investors. The substantial differences across firms in our descriptive statistics highlight the difficulty of this identification challenge, which we address using three empirical approaches. First, we use OLS regressions following the advice of Angrist and Pischke (2009, pp. 69–70), who note that including control variables in multivariate regression is generally sufficient to address differences in observable characteristics across firms. In addition to a full set of controls that prior studies have identified as determinants of the decision to pay a dividend, we include industry by year fixed effects so that our regression results compare firms that pay a dividend to firms that do not, controlling for time varying shocks that affect all firms in the same industry.

Second, we perform propensity score matching (PSM) based on a firm’s propensity to pay dividends, which addresses potential issues related to non-linearities in control variables or a lack of common support (i.e., overlap) between dividend payers and non-payers (Shipman et al. 2017). For each dividend paying firm, we identify and match a non-paying firm with a similar propensity to pay. We estimate our propensity score model by regressing a firm’s decision to pay a dividend on our main control variables (LogMVE, BTM, LogAge, ROA, OP, RE, EarnVol, RetVol, and Inst%), as well as on industry and year fixed effects. We use a one-to-one match, without replacement, with common support, and with a caliper distance of 0.03.

Third, we acknowledge that PSM is subject to limitations, including imperfect or random matches and deletion of both treatment (payer) and control (non-payer) firms that fail to match (e.g., DeFond et al. 2017).Footnote 7 Entropy balancing uses an iterative process to re-weight observations in the control sample to match the observations in the treatment sample. Thus, in the entropy balanced sample, the first three moments (mean, variance, skewness) of the control variables detailed above should be nearly identical for payers versus non-payers. Effectively, non-dividend paying firms with characteristics similar to dividend payers receive more weight in our estimations, relative to non-payers with dissimilar characteristics. Entropy balancing discards zero or very few observations, which increases power relative to PSM and avoids limiting the control sample to one (randomly) matched observation. Both PSM and entropy balancing address potential functional form misspecification in our models related to differences between dividend paying and non-paying firms (e.g., Roberts and Whited 2013; Shipman et al. 2017).

Table 2, Panel B (C) presents the descriptive statistics for the main control variables in the PSM (entropy balanced) sample. We find that covariate balance improves in the PSM sample relative to our unmatched descriptive statistics, but several statistically significant differences remain. However, these remaining differences are generally economically small at both the mean and median, and several go in the opposite direction as compared to the unmatched univariate statistics. In the entropy balanced sample, there are no statistically significant differences, and the descriptive statistics across paying and non-paying firms are virtually identical. By ensuring that dividend paying and non-paying firms are relatively similar in the matched samples, we reduce concerns that our results are driven by observable differences between payers and non-payers.

Our variable of interest in many of our analyses is an indicator variable set equal to one if the firm paid a quarterly dividend in the year before we measure our outcome variables.Footnote 8 We primarily measure dividend paying using an indicator variable for two reasons: (i) our matching techniques are calibrated to dichotomous variables, and (ii) few firms pay trivial dividends, so for most firms the decision to pay a dividend is a dichotomous choice to make a commitment to return capital to shareholders. In Fig. 1, we present a histogram depicting the proportion of dividend paying firms falling into each range of yield values, at increments of 0.5%. The lower mass of firms at 0%–0.5% yields than of firms at 1%–4% yields is consistent with few firms choosing to pay a trivial dividend. Nonetheless, in Table 7 we use a continuous measure of dividends via yield and find results similar to those when using an indicator variable.

Fig. 1
figure 1

Histogram of Yield. This figure presents a histogram of the distribution of Yield for the dividend paying firm-years in our full sample (21,707 firm-years), with bin widths of 0.5%. For purposes of this figure, yields above 8% are set to 8%. Yields are based on the last quarterly dividend announced during the year

4 Valuation results—Informativeness of earnings announcements (H1)

In this section, we reverse the standard event study methodology that attempts to predict unexpected earnings from dividends (e.g., Benartzi et al. 1997; Ham et al. 2020) and instead examine how the presence of a dividend affects the response to EAs. We propose that dividends provide market participants with an additional signal about permanent earnings, so we expect that market participants place less weight on earnings as an information source and thus react less at the EA (e.g., less response per unit of earnings surprise).

4.1 Dividends and their effect on earnings response coefficients

Our first set of tests examines how paying a dividend affects the market reaction to the earnings surprise. If dividend payers have more information about permanent earnings in pre-EA earnings expectations, a higher (lower) proportion of the earnings surprise will likely be transitory (permanent) earnings news. Because transitory earnings news has less impact on announcement returns, H1 predicts lower ERCs for payers relative to non-payers (e.g., Easton and Zmijewski 1989; Ali and Zarowin 1992). We measure the dividend indicator and our main control variables in the year before we observe the market reaction and the earnings surprise. We use the following model to examine the relation between dividends and ERCs:

$${CAR}_{i,q}={\beta}_0+{\beta}_1{UE}_{i,q}+{\beta}_2{DIV}_{i,t}+{\beta}_3{UE}_{i,q}\ast {DIV}_{i,t}+{\gamma}_k{CONTROLS}_{i,t}+{\mu}_k\ {UE}_{i,q}\ast {CONTROLS}_{i,t}+{\phi}_k\ YEAR\ast {UE}_{i,q}+{\omega}_k YEAR\ast IND\_{FE}_{i,t}+\varepsilon$$
(1)

where i represents the firm, t represents the most recent year prior to the quarterly EA date, and q represents the current quarter (in year t + 1). CAR represents the market-adjusted signed abnormal return in the three-day trading window centered on the EA. DIV is an indicator variable set equal to one for dividend paying firms. We compute unexpected earnings (UE) as the difference between reported earnings and the most recent median estimate on the I/B/E/S consensus file, scaled by share price at the beginning of the quarter. We then decile rank UE and scale it to range from zero to one. If markets react less to earnings surprises for dividend paying firms, we will observe a negative coefficient on the interaction UE*DIV.

We include several control variables that are likely to be correlated both with firms’ decisions to pay dividends and with the information in firms’ EAs. We include both the main effect of these controls and their interaction with UE. Specifically, we control for firm size (LogMVE), book-to-market (BTM), age (LogAge), return on assets (ROA), operating profitability (OP), retained earnings scaled by assets (RE), earnings volatility (EarnVol), return volatility (RetVol), and institutional ownership (INST%). These nine control variables represent our main control variables and are included in all of our subsequent models and used in our matching procedures. Because a longer delay could reduce the reaction to the EA (e.g., deHaan et al. 2015; Noh et al. 2021), we control for the time lag between the quarterly fiscal period end and the EA (EA_Delay) along with its interaction with UE. We include year by industry (two-digit SIC) fixed effects to account for common variation in EA responses within an industry over time. We also include year indicators interacted with UE to account for time-series variation in ERCs (e.g., Gipper et al. 2020). Appendix Table 13 provides full variable definitions.

Table 3 reports the results from estimating Eq. (1). In column (1), we use the unmatched sample and find that market reactions to earnings are significantly attenuated for dividend paying firms (t = −4.4).Footnote 9 To gauge the economic magnitude of the difference in the reaction to earnings, in untabulated analyses we estimate Eq. (1) after removing all year by UE interactions (i.e., the reported UE coefficient represents the baseline in a single year) and find an overall UE coefficient of 0.072, so our coefficient estimate for DIV*UE indicates that dividend payers have a 11.1% smaller reaction to earnings surprises than non-payers (i.e., −0.008/0.072 = 11.1%). In columns (2) and (3), we present the results using PSM and entropy balancing. The results remain statistically significant and indicate similar economic magnitudes: a 15.8% (13.4%) reduction in the response to earnings for payers using PSM (entropy balancing). Overall, we show that dividend paying firms have smaller reactions to unexpected earnings and that observable differences between payers and non-payers do not seem to drive the result.

Table 3 Dividends and earnings response coefficients

4.2 Dividend payers and the persistence of earnings surprises

The notion that dividends supply permanent earnings information to the market predicts that payers’ earnings surprises have a larger transitory component than non-payers’ surprises because the portion of permanent earnings information conveyed by the dividend is impounded into price before the EA (whereas for non-payers this information would more likely be impounded at the EA). We test this argument by examining whether earnings surprises have less information about future earnings for payers relative to non-payers. Specifically, we estimate Eq. (1), replacing the dependent variable (CAR) with one-year-ahead earnings scaled by price (Earnt + 1). If our Table 3 results occur because of less persistent surprises for payers, we expect a negative coefficient on the interaction UE*DIV.

In Table 4, column (1), we find a significantly negative coefficient on our interaction of interest (UE*DIV). In columns (2) and (3), we report similar results in our PSM and entropy balanced samples. In columns (4)–(6) we find similar results after including control variables for non-linearities in UE (e.g., Fama and French 2000).Footnote 10 Taken together with the prior literature, our results are consistent with (i) dividend payers responding to permanent earnings changes by changing dividends (i.e., DeAngelo et al. 1992; Guay and Harford 2000), and (ii) analysts and investors responding to dividend changes by revising their earnings expectations (Ham et al. 2020) so that pre-EA expectations reflect the permanent earnings information in dividends. Because pre-EA expectations reflect more permanent earnings news, dividend payers’ EAs generate lower ERCs and the surprises have weaker implications for future earnings.Footnote 11

Table 4 Dividends and earnings surprise persistence

4.3 Variation in the timing of dividends relative to earnings

If a firm provides earnings information and declares a dividend shortly thereafter, that dividend likely will not provide substantial new information about earnings. However, as the dividend declaration moves further away from the prior EA, it is likely to convey new information to the market that management has learned during the quarter or to reassure the market of the viability of the dividend as a signal of permanent earnings. Thus, within the sample of dividend payers, we expect that dividends are more likely to serve as a substitute for the information in EAs as the dividend gets further away from the prior EA. To test this hypothesis, we introduce the variable #DAYS (DIVq - EAq-1), which is a measure of the time between the prior quarter EA date and the dividend declaration date scaled to range from zero to one. We then estimate Eq. (1) replacing DIV with #DAYS (DIVq - EAq-1) and restricting the sample to dividend payers that do not bundle their dividend with the EA.Footnote 12 We present results in Table 5. We find a significantly negative coefficient on UE*#DAYS (DIVq - EAq-1), consistent with dividends exhibiting a stronger substitution effect when announced longer after the prior EA. Because this analysis is within payers only, it also rules out concerns that differences between payers and non-payers drive our main results.

Table 5 Dividends and ERCs: dividend timing

Our predictions also imply the converse: when the firm announces a dividend shortly after the EA, the dividend declaration will convey less information to investors than a dividend declaration more removed in event time from the prior EA. Thus, using the same sample as above, we examine whether the next dividend announcement becomes more informative as it moves away from the current EA. We modify the prior equation to replace UE with DIVCHG, which is equal to the decile rank of the percentage change in the dividend scaled to range between zero and one, similar to the calculation of UE. The timing variable is calculated as the number of days from the current EA to the subsequent dividend announcement, scaled to be between zero and one (#DAYS (DIVq + 1 - EAq)). The dependent variable CAR at DIVq + 1 is also calculated in the same manner as before, but is the three-day return centered on the dividend announcement rather than the EA. Consistent with substitution, we find a significantly positive interaction term on DIVCHG*#DAYS (DIVq + 1 - EAq), indicating that the market reaction to the dividend announcement increases as the announcement moves away from the EA.

4.4 Heterogeneity in the degree to which dividends substitute for earnings information

Not all dividends proxy for permanent earnings. For example, firms with substantial cash holdings do not need future earnings to sustain the dividend, so managers have more freedom to set the dividend regardless of earnings. Some firms pay a trivial dividend, so the commitment to sustain the dividend provides little, if any, earnings information to investors. Finally, some dividends become unsustainable and are not expected to continue; therefore, they no longer provide permanent earnings information. In this section, we examine these three sources of heterogeneity in the extent to which dividends substitute for information in earnings. In these contexts, we expect that dividends convey less information about permanent earnings.

4.4.1 Variation in the likelihood of cutting the dividend

We hypothesize that firms that are likely to cut their dividend convey less permanent earnings information through the dividend because they are unable to commit to sustaining the dividend permanently. To test this hypothesis, we estimate a propensity score model of the firm cutting or omitting the dividend in year t + 1 as a function of time t firm characteristics. We supplement our base set of controls with separate indicators for negative earnings and returns in year t as well as the most recent 12-month return, to reflect the increased probability of a firm cutting the dividend when firm news has been negative (e.g., Benartzi et al. 1997). Our propensity score model includes no dividend information, which allows us to estimate a propensity to cut the dividend for all firms in our sample (including firms that do not pay a dividend). We estimate the propensity score model (untabulated) and find a ROC of 0.684, suggesting we can explain an acceptable fraction of the propensity to cut the dividend (Hosmer et al. 2013), which is consistent with other models in the literature (e.g., Ayers et al. 2015; Beardsley et al. 2020). We decile rank the propensity to cut the dividend and scale these ranks so that they range from zero to one (PR(CUT)).

We then test whether a higher propensity to cut the dividend attenuates the lower ERCs for dividend payers relative to non-payers by modifying Eq. (1) to include PR(CUT) and fully interacting it with DIV and UE.

$${CAR}_{i,q}={\beta}_0+{\beta}_1{UE}_{i,q}+{\beta}_2{DIV}_{i,t}+{\beta}_3{UE}_{i,q}\ast {DIV}_{i,t}+{\beta}_4 PR(CUT)+{\beta}_5 DIV_{i,t}\ast PR(CUT)+{\beta}_6 UE_{i,q}\ast PR(CUT)+{\beta}_7 UE_{i,q}\ast DIV_{i,t}\ast PR(CUT)+{\gamma}_k{CONTROLS}_{i,t}+{\mu}_k\ {UE}_{i,q}\ast {CONTROLS}_{i,t}+{\phi}_k\ YEAR\ast {UE}_{i,q}+{\omega}_k YEAR\ast IND\_{FE}_{i,t}+\varepsilon$$
(2)

Column (1) of Table 6 reports the results from estimating Eq. (2). Our variable of interest is the triple interaction UE*DIV*PR(CUT). We find a significantly positive coefficient, consistent with our hypothesis that the dividend serves as a weaker substitute for earnings when it is more likely to be cut. The sum of UE*DIV*PR(CUT) and UE*DIV is positive (p < 0.01), so for the firms in the top decile of likelihood to cut the dividend, the dividend does not convey information about permanent earnings to the market. In fact, a high likelihood of cutting the dividend appears to make earnings more important, perhaps because they are informative about future dividend cuts.

Table 6 Dividends and ERCs: cross-sectional analyses

4.4.2 Variation in available cash to fund the dividend

For firms with large cash balances, dividends do not necessarily provide a signal of permanent earnings, because the firm can sustain the dividend through existing cash rather than future earnings (e.g., Kaplan and Perez-Cavazos 2021). Similar to the propensity to cut the dividend in the above section, non-dividend payers also have cash holdings, so we can estimate a difference-in-difference design estimating the incremental effect of cash holdings on the information content of the EA for payers relative to non-payers.

Specifically, we test whether higher levels of cash attenuate the lower ERCs for dividend payers relative to non-payers. We modify Eq. (2), replacing PR(CUT) with CASH (cash and cash equivalents scaled by assets). Column (2) of Table 6 reports the results. Consistent with the hypothesis that larger cash reserves reduce the substitution between dividends and earnings, we find a significantly positive coefficient on UE*DIV*CASH. The point estimate for payers in the 90th percentile of CASH (25.9% of assets) equals 0.011 (0.0416 * 25.9%), largely offsetting the baseline substitution effect for UE*DIV (−0.013).

4.4.3 Variation in the yield and effects of repurchases

If investors view dividends as a measure of permanent earnings, the portion of firm value the dividend explains will be proportional to the yield (similar to a perpetuity). When the dividend explains more of firm value, dividends (EAs) will convey more (less) information about firm value, which leads us to predict greater substitution for higher yielding firms.Footnote 13 Examining yield also allows us to contrast our predictions for dividend payments with those for repurchases. From a capital structure perspective, dividends and repurchases are equivalent because each form of payout removes cash from the firm and gives it to shareholders (Faulkender and Wang 2006; Kaplan and Perez-Cavazos 2021). However, from an informational perspective, buybacks tend to correspond to transitory earnings, while dividends correspond to persistent earnings (Guay and Harford 2000; Sun et al. 2020; Wang et al. 2021). Thus, repurchases serve as a falsification test in our analyses, to ensure that the results are driven by the permanent earnings information in dividends rather than transitory earnings that lead to repurchases.

To test whether dividends substitute for information to a greater extent when the yield is higher, we modify Eq. (1), replacing the dividend indicator (DIV) with the dividend yield (DIV YIELD). A negative interaction on UE*DIV YIELD indicates that substitution increases in yield. We also include repurchase yield (REPURCH YIELD) and interact REPURCH YIELD with UE. The hypothesis that dividends substitute for EA information more than repurchases predicts that the coefficient on UE*DIV YIELD is less than the coefficient on UE*REPURCH YIELD. We estimate the following model.

$${CAR}_{i,q}={\beta}_0+{\beta}_1{UE}_{i,q}+{\beta}_2{DIV\ YIELD}_{i,t}+{\beta}_3{UE}_{i,q}\ast {DIV\ YIELD}_{i,t}+{\beta}_4{REPURCH\ YIELD}_{i,t}+{\beta}_5{UE}_{i,q}\ast {REPURCH\ YIELD}_{i,t}+{\gamma}_k{CONTROLS}_{i,t}+{\mu}_k\ {UE}_{i,q}\ast {CONTROLS}_{i,t}+{\phi}_k\ YEAR\ast {UE}_{i,q}+{\omega}_k YEAR\ast IND\_{FE}_{i,t}+\varepsilon$$
(3)

Column (1) of Table 7 reports the results from estimating Eq. (3). We find UE*DIV YIELD loads with a highly significant negative coefficient (t = −6.36), consistent with dividend substitution increasing in yield. We find UE*REPURCH YIELD loads with an insignificant negative coefficient, which is also significantly less negative than the coefficient on UE*DIV YIELD and over ten times smaller in magnitude.

Table 7 Dividends and ERCs: dividends versus repurchases

In Fig. 2, we plot the substitution between payout at different yields, for both repurchases and dividends, to provide additional evidence that the degree of substitution varies with yield. Specifically, we modify Eq. (3) by including separate indicators for each 1% interval of dividend or repurchase yield (i.e., 0%–1% range, 1%–2% range, 2%–3% range, 3%–4% range, and above 4%), and interact each of these indicators with UE. Figure 2 shows that dividend substitution increases monotonically with yield, consistent with the dividend providing more permanent earnings information at higher yields. Specifically, the coefficient on the 1%–2% yield group interaction falls just short of conventional levels of statistical significance (p = 0.111), but the coefficient magnitude is more than double the insignificant coefficient on the 0%–1% yield group interaction. The 2%–3% yield group has a significant interaction, and its magnitude is significantly larger than that of the 1%–2% yield group (p = 0.059). The 3%–4% yield group has a significant interaction, and the magnitude is significantly larger than that of the 2%–3% yield group (p = 0.009). The above 4% group has a significant coefficient, slightly larger in magnitude than that of the 3%–4% group (p = 0.742).Footnote 14 Examining repurchase yields, only one of the repurchase yield interactions is significantly different from zero, and this effect is significantly smaller than for the equivalent dividend yield level.

Fig. 2
figure 2

Dividend yield versus repurchase yield—ERCs. This figure presents coefficient estimates from estimating a modified specification of column (1) in Table 7. We decompose both dividend yield and repurchase yield into five groups (0%–1%, 1%–2%, 2%–3%, 3%–4%, and 4 + %) and include indicator variables for each group as well as interactions with UE in the model. The bars plot the estimated coefficient (the indicator for each level * UE). T-statistics (clustered by firm) are displayed above or below the corresponding bar

Next, we partition firms that pay out into three subsamples (e.g., Skinner 2008): dividend and repurchase (20.0% of sample), dividend only (15.8% of sample), and repurchase only (19.8% of sample). We classify firms based on payout in the prior year. We note that there is considerable disparity in terms of the annualized yield across the groups. Average total payout is largest for dividend and repurchase firms at 5.7% (DIV & REPURCH YIELD), more than double the 2.2% yield for dividend only firms (DIV ONLY YIELD) and slightly higher than the 4.2% yield in the repurchase only subsample (REPURCH ONLY YIELD). Among firms paying dividends and repurchasing shares, dividend yield (2.1%) is lower than repurchase yield (3.6%).

In column (2) of Table 7, we compare the substitution effect for categories of firms by replacing DIV YIELD and REPURCH YIELD with the yields from our three groups of firms (e.g., DIV & REPURCH YIELD, DIV ONLY YIELD, and REPURCH ONLY YIELD) and interact each with UE. We show that dividend only yield has a marginally more negative effect on the market reaction to earnings than yield from dividend and repurchasing firms (p = 0.146). Although the difference in coefficients is not statistically significant, the coefficient on UE*DIV ONLY YIELD is 79% larger than the coefficient on UE*DIV & REPURCH YIELD. The coefficients for both groups of payers are significantly more negative than both zero and the coefficient for the repurchase only group (p < 0.01), which is insignificantly different from zero.

To ensure that dividend yield drives the results in the dividend and repurchasing group in column (2), we next decompose the significant coefficient for UE*DIV & REPURCH YIELD into a component attributable to dividends and a component attributable to repurchases. Specifically, we restrict the sample to firms that both pay a dividend and repurchase, then include both UE*DIV YIELD and UE*REPURCH YIELD in the model. In column (3), we continue to find UE*DIV YIELD loads with a statistically significant coefficient that is over ten times the insignificant coefficient on UE*REPURCH YIELD. This confirms that in this group of repurchasing dividend payers, the payout information substituting for the information in earnings comes from the dividend, not the repurchase.

4.5 Dividends and the attention to earnings

In this section, we examine whether the lower ERCs for dividend payers translate into lower investor attention at the EA. Because dividends substitute for earnings information in firm valuation, we expect that attention constrained investors will allocate less attention to the EA, translating into lower overall responses at the EA. We use three measures to capture EA attention. First we use trading volume, which measures investors’ decisions to trade at the EA and is likely correlated with the decision to process a firm’s EA disclosures (e.g., Beaver 1968; Bamber 1986; Roychowdhury and Sletten 2012). The second measure of EA attention is return volatility, because models of information acquisition show that return volatility provides an incentive for investors to acquire and process information (e.g., Kim and Verrecchia 1991). The third measure of EA attention is analyst forecasts. Analysts have incentives to forecast in response to new information, so the timing of their forecasts proxies for the overall amount of EA information. We use the following regression model to test for a shift in attention:

$$EA\_{Measure}_{i,q}={\beta}_0+{\beta}_1{DIV}_{i,t}+{\gamma}_k{CONTROLS}_{i,t}+{\mu}_k\ UE\ Decile\ FE_{i,q}+{\omega}_k YEAR\ast IND\_{FE}_{i,t}+\varepsilon$$
(4)

where i represents the firm, q represents the current quarter, and t represents the most recent year prior to the quarterly EA date. EA_Measure represents one of three measures of EA responses: EA_Vol, EA_Ret, and EA_AF. Following Roychowdhury and Sletten (2012), EA_Vol measures the information content in the EA as the sum of trading volume over the three-day EA window [−1,1] relative to the sum of total trading volume for the quarter, excluding the EA window. We measure EA_Ret similarly, using the absolute value of daily market-adjusted returns in place of volume. Finally, EA_AF is also measured similarly, except we compare the number of analysts’ forecasts issued in the EA window to the number issued over the entire quarter. We use the entire quarter to scale the EA_AF measure, rather than the non-EA window, because unlike volume and returns there can be zero forecasts in the non-EA window. Adjusting EA volume, returns, and forecasts for total firm news within the quarter allows our measure to capture variation in the firm-specific percentage of information at the EA relative to the rest of the firm’s quarter, rather than simply capturing cross-sectional differences in firms’ overall volume or volatility. Under H1, we predict a negative coefficient for dividend paying firms (DIV). We control for LogMVE, BTM, LogAge, ROA, OP, RE, EarnVol, RetVol, INST%, and EA_Delay as in Eq. (1). We also control for the magnitude of unexpected earnings (UE) by including UE decile fixed effects, and include year by industry (two-digit SIC) fixed effects to account for common variation in EA responses within an industry over time.

Table 8, Panel A presents our results using trading volume, our primary measure of EA attention. Column (1) reports results from estimating OLS regressions in the unmatched sample. We find payers generate 4.4% (−0.090 / 2.023) less volume at the EA compared to non-payers. In columns (2) and (3), we use PSM and entropy balancing, respectively, to control for differences between payers and non-payers. We continue to find significantly lower EA volume for dividend paying firms: 3.4% (−0.068 / 2.023) in column (2), and 3.0% (−0.060 / 2.023) in column (3). Panels B and C present similar results using returns and analysts’ forecasts, respectively.

Table 8 Dividends and earnings announcement attention

5 Stewardship results (H2)

Our initial tests show that capital market participants respond less to EAs for dividend payers. We next examine whether the decrease in investor focus on reported earnings leads managers to focus less on meeting or beating earnings expectations (H2). In addition to showing evidence related to the earnings discontinuity around analyst expectations—which survey and empirical research has shown firms incur costs to exceed (e.g., Graham et al. 2005; Bird et al. 2019)—we show that earnings and expectations management decrease, providing evidence on the mechanisms through which managers reduce their emphasis on meet or beat.

5.1 The effect of dividend paying on meeting or beating

Managers of firms whose unmanaged earnings would just miss expectations tend to manage earnings upward or expectations downward so that earnings just exceed the benchmark. However, because investors of dividend paying firms focus less on earnings, we expect these behaviors to be attenuated for managers of dividend payers. That is, because dividends draw investors’ attention away from earnings for payers, we propose that managers expend fewer resources to just meet or beat earnings expectations. This should lead to a discontinuity around earnings expectations where payers are more (less) likely to report earnings just below (above) expectations relative to non-payers. We test this prediction using the following model:

$$Surp{\left[X,Y\right]}_{i,q}={\beta}_0+{\beta}_1{DIV}_{i,t}+{\gamma}_k{CONTROLS}_{i,t}+{\omega}_k YEAR\ast IND\_{FE}_{i,t}+\varepsilon$$
(5)

where Surp represents a series of indicator variables to capture earnings that fall just above or just below the median of the outstanding consensus forecast. We measure DIV in the year prior to the quarter at which we measure Surp. This allows us to examine how financial reporting outcomes are correlated with prior payout choices, because research shows analysts incorporate payout into their expectations (e.g., Ham et al. 2020). CONTROLS include our nine main control variables, as well as the natural logarithm of the number of analysts following the firm (#Analyst). We also include industry by year fixed effects. We obtain both actual earnings and forecasts from the I/B/E/S unadjusted file to avoid imprecision associated with rounding (Payne and Thomas 2003), and we split-adjust these values when necessary (Robinson and Glushkov 2006). We predict the coefficient on DIV will be below zero for earnings realizations just above the consensus (i.e., payers are less likely to just meet) and above zero for earnings realizations just below the consensus (i.e., payers are more likely to just miss), and that both coefficients will attenuate as we move away from the zero threshold (because incentives to manage earnings are most intense around zero).

We begin our analysis by plotting the impact of DIV on meeting or beating around the consensus. Specifically, we estimate 13 regressions, one for each penny beginning with actual earnings six cents below the consensus through six cents above the consensus. For example, Surp[−1] is set to one if the forecast error falls in the range [−0.01,0.00), Surp[0] is set to one if the forecast error is equal to zero, and Surp[1] is set to one if the forecast error falls in the range (0.00,0.01]. All other variables are as previously defined. This specification allows us to determine whether dividend paying firms are less (more) likely than non-dividend paying firms to report earnings that just meet or beat (miss) the analyst consensus.

In Fig. 3, we graph the coefficient on DIV, as well as the corresponding 95% confidence interval, for the 13 specifications over the forecast error range [−0.06,0.06]. The results are stark: relative to non-payers, dividend paying firms are more likely to just miss the consensus forecast and less likely to just meet or beat it. As the forecast error moves away from zero in both directions, the coefficient on DIV moves towards, and becomes statistically indistinguishable from, zero. The significantly positive coefficient just below the consensus and the significantly negative coefficient just above the consensus are inconsistent with alternative explanations, such as the notion that dividend paying firms have different earnings dispersion.

Fig. 3
figure 3

Dividends and meeting or beating. This figure presents coefficient estimates and 95% confidence intervals from estimating a modified specification of column (1) in Table 9. The dependent variable is an indicator for each penny earnings per share surprise beginning with actual earnings six cents below the consensus and ending with actual earnings six cents above the consensus. We plot the coefficient estimates on the dividend indicator (DIV) from each of the 13 regressions

Table 9 presents regression results after using our matching approaches to control for observable differences across dividend payers and non-payers. For this analysis we define the dependent variable as Surp[−3,3], which equals negative one if the forecast error falls in the range [−0.03,0.00), positive one if the forecast error falls in the range [0.00,0.03], and zero otherwise. Column (1) reports the results using our baseline unmatched sample. The coefficient on DIV is negative and statistically significant. Columns (2) and (3) also report significantly negative coefficients using the PSM sample and the entropy balanced sample. In terms of economic magnitudes, our coefficient estimates of 1.8%–2.7% indicate a 7.3%–10.9% decline in just meeting or beating relative to just missing for dividend paying firms.Footnote 15

Table 9 Dividends and meeting or beating

In Fig. 4, we present results using indicator variables that group firms into dividend or repurchase yield ranges (i.e., 0%–1% range, 1%–2% range, 2%–3%, 3%–4%, 4% and above). The results show that the likelihood of meeting or beating decreases with the dividend yield. Conversely, we find the opposite relation for repurchase yields—they are positively associated with meet or beat behavior (e.g., Hribar et al. 2006). Overall, we show dividend payers have less of a discontinuity around the consensus earnings forecast, supporting H2.

Fig. 4
figure 4

Dividend yield versus repurchase yield—meeting or beating. This figure presents coefficient estimates from estimating a modified specification of column (1) in Table 9. We decompose both dividend yield and repurchase yield into five groups (0%–1%, 1%–2%, 2%–3%, 3%–4%, and 4 + %) and include indicator variables for each group in the model. The bars plot the estimated coefficient for each indicator, and t-statistics (clustered by firm) are displayed above or below the corresponding bar

5.2 Dividend paying and managing earnings to exceed thresholds

We would like to interpret our meet or beat findings as indicating that dividend paying shifts (i.e., reduces) the benefits of managing earnings, so that dividend payers are less willing to incur the associated costs. In this section, we present evidence that lower earnings management contributes to dividend paying firms’ lower propensity to just meet or beat. We note that prior evidence suggests that dividend payers are less likely than non-payers to engage in extreme forms of earnings management like fraud (Caskey and Hanlon 2013). Our evidence complements this research by examining the role of dividends in meet or beat, focusing on a broad set of earnings management techniques rather than only extreme cases.

If stakeholders of dividend paying firms place less weight on earnings, we expect that managers of dividend paying firms will be less willing to sacrifice long-term value to hit short-term earnings targets (Graham et al. 2005). Evidence of differential earnings management behavior would indicate that the meet or beat results suggest less myopic behavior for dividend paying firms, which represents a possible benefit of paying dividends. We thus examine whether dividend paying firms are less likely to manage earnings to meet or beat earnings expectations by estimating the following difference-in-differences model (Bhojraj et al. 2009):

$${\varDelta EM}_{i,q}={\beta}_0+{\beta}_1{DIV}_{i,t}+{\beta}_2\ Surp{\left[-3,3\right]}_{i,q}+{\beta}_3{DIV}_{i,t}\ast Surp{\left[-3,3\right]}_{i,q}+{\gamma}_k{CONTROLS}_{i,t}+{\omega}_k YEAR\ast IND\_{FE}_{i,t}+\varepsilon$$
(6)

Our dependent variable, ΔEM, measures the change in one of several financial statement variables suggested in prior research as helping firms achieve their reporting objectives (research and development expense, revenues, or accounts receivable). The first difference is whether the firm pays a dividend. The second difference is Surp[−3,3], which captures whether the firm exceeded or missed expectations. We expect that firms just above the threshold will be more likely to manage earnings to achieve the benchmark, whereas firms that miss the benchmark will be less likely to have managed earnings. Our variable of interest is DIV*Surp[−3,3], which captures the differential likelihood that dividend payers manage earnings. We expect that payers manage earnings less aggressively to achieve expectations, which would lead to a positive (negative) coefficient on DIV*Surp[−3,3] when ΔR&D (either ΔRev or ΔAR) is the dependent variable.

We report the results in Table 10. In column (1), the dependent variable is the change in R&D expense (e.g., Bhojraj et al. 2009). The coefficient on Surp[−3,3] is negative and statistically significant, consistent with the firms in our sample cutting R&D expenses to meet or beat. The interaction with DIV is positive and statistically significant, suggesting payers are less likely to cut R&D expense to reach the consensus earnings expectation. In columns (2) and (3), the dependent variables are the change in revenues and receivables; this is motivated by Stubben (2010), who shows that most earnings management relates to inflating revenues and receivables. As expected, the coefficient on Surp[−3,3] is positive and statistically significant in both columns, and the interaction with DIV is significantly negative in both columns.

Table 10 Dividends and mechanisms for meeting or beating: earnings management

In columns (4)–(6) we estimate analogous specifications to columns (1)–(3), but use a placebo threshold centered around a positive ten cent surprise instead of a zero cent surprise. If our results are a mechanical function of reported earnings, we would expect to see similar results around the placebo threshold, which managers do not care about, as around the zero threshold. For this analysis, the independent variable, Surp[7,13], equals negative one if the forecast error falls in the range [0.07,0.10), one if the forecast error falls in the range [0.10,0.13], and zero otherwise. When we use R&D and revenue as the variable of interest in columns (4) and (5), we find that DIV*Surp[7,13] loads with significant coefficients that are opposite in sign to those in columns (1) and (2). In column (6), we find an insignificant coefficient using receivables to measure earnings management. Untabulated results are similar if we center around a ten cent loss—all three interactions load with the opposite sign of those in columns (1)–(3).

5.3 Dividend paying and managers’ focus on earnings

Next, we evaluate managers’ focus on earnings by examining managers’ provision of a non-GAAP earnings figure (Bentley et al. 2018). Because there is substantial uncertainty as to the transitory line items that should be removed from GAAP earnings to create “street” earnings, I/B/E/S uses managerial input to determine street earnings (e.g., Doyle et al. 2013). Thus, managers can influence actual earnings through their interpretation of unusual line items in the current quarter’s earnings (e.g., Bratten et al. 2020). To test whether non-GAAP earnings are more commonly used by non-payers to meet or beat, we modify Eq. (6) by replacing the dependent variable with an indicator variable if management reports a non-GAAP earnings figure for the concurrent quarter. We report results in Table 11. In column (1), we find a positive and significant coefficient on Surp[−3,3], suggesting the firms in our sample use non-GAAP earnings disclosures to assist in meeting or beating. The interaction with DIV is significantly negative, suggesting dividend payers are less likely to use non-GAAP earnings disclosures to meet the consensus earnings expectation because of their lower focus on earnings. This result is also consistent with dividend payers facing less demand for non-GAAP earnings, which predominantly removes transitory line items from earnings, given the permanent earnings information provided by the dividend.

Table 11 Dividends and mechanisms for meeting or beating: non-GAAP disclosures and conference call earnings discussion

In column (2), the dependent variable is the number of times managers mention earnings during the prepared remarks portion of the firm’s quarterly conference call. We expect managers will be more likely to discuss their earnings when they achieve the earnings benchmark, but that this tendency will be significantly attenuated for dividend payers because payers’ managers focus less on earnings. Consistent with this expectation, the coefficient on Surp[−3,3] is positive and statistically significant, suggesting managers are more likely to highlight earnings when the firm just meets or beats, relative to when the firm misses the consensus forecast. The interaction with DIV is significantly negative, suggesting the managers of dividend payers are less focused on highlighting earnings when the firm just meets or beats the consensus (or less reticent to discuss earnings when the firm just misses it).

As in Table 10, we also estimate columns (1) and (2) around a placebo earnings threshold, a ten cent surprise. The coefficients on Surp[7,13] in columns (3) and (4) are both of the opposite sign relative to the corresponding coefficients in columns (1) and (2), and only one is statistically significant. The interactions with DIV are also statistically insignificant.

5.4 Dividend paying and forecasting

Finally, we examine whether managers of dividend payers are less likely to provide an additional signal of earnings in the form of management guidance. Failing to provide a forecast of earnings can decrease the likelihood that firms meet or beat because analysts tend to over-weight management forecasts in their own estimates, allowing managers to use forecasts to create beatable expectations (e.g., Skinner 1994; Feng and McVay 2010).Footnote 16 We examine whether dividend paying firms provide less guidance using the following model:

$$\#{Fore}_{i,t+1}={\beta}_0+{\beta}_1{DIV}_{i,t}+{\gamma}_k{CONTROLS}_{i,t}+{\omega}_k YEAR\ast IND\_{FE}_{i,t}+\varepsilon$$
(7)

where #Fore is the natural logarithm of one plus the number of managerial forecasts issued in year t + 1. We exclude firm-years with no guidance and we include management forecasts of all items except dividend and capital expenditure forecasts.Footnote 17 Managers have broad discretion to determine both dividends and capital expenditures, in contrast to items like revenues and earnings, which require transactions with customers and suppliers. We exclude these forecasts from our sample because we expect that the discretionary nature of the reported number will lead to less pressure to meet the benchmark or to influence analysts. CONTROLS include our nine main control variables. We also include industry by year fixed effects.

Table 12 reports the results. In columns (1)–(3), the independent variable is the dividend indicator, DIV, in each of the three samples (unmatched, PSM, and entropy balanced). The coefficient on DIV is negative and statistically significant in all three columns, consistent with our expectation that dividend payers issue less management guidance.

Table 12 Dividends and management forecasts

6 Conclusion

For 60 years, researchers have been investigating the dividend puzzle—the reason firms pay dividends in spite of their irrelevance for valuation (Miller and Modigliani 1961; Black 1976). Managers pay dividends only when the benefits exceed the costs, but researchers have been more successful at documenting the costs (e.g., the tax disadvantage) than the benefits. Further, investors impose penalties on managers for cutting dividends, and managers make sub-optimal investment decisions in attempting to avoid cuts (Brav et al. 2005; Wu 2018). Numerous studies show that removing excess cash from the control of the manager increases firm value, but share buybacks can accomplish this without the costly implicit commitment to maintain the dividend. In addition, in most settings, it does not appear that dividends are funded out of foregone investment (Fama 1974; Isakov et al. 2021; Kaplan and Perez-Cavazos 2021).

In this paper, we hypothesize that by paying a dividend, managers signal the level of permanent earnings to investors, which substitutes for earnings information from other sources. Consistent with this, we find that dividends rationally reduce investors’ attention to payers’ EAs and that dividend payers correspondingly engage in lower levels of costly earnings management relative to non-dividend payers. Collectively, this suggests that dividends impact the information environment and, despite being costly, could be an efficient way for some firms to meet investors’ demands for earnings information. Broadly, our evidence highlights important and previously unexplored interdependencies in the information environment (Beyer et al. 2010).

However, our analysis on the heterogeneity in the extent to which dividends substitute for earnings information suggests that not all dividends convey permanent earnings information. Specifically, firms with greater cash holdings to fund the dividend, firms with a high likelihood of cutting the dividend, and firms with a low yield have similar market reactions to earnings as non-payers. Thus, our analysis suggests that other determinants, such as clientele effects (e.g., Allen et al. 2000), could explain the decision to pay a dividend for a substantial set of dividend payers.