Abstract
This study examined influential factors of newspaper corporation social responsibility and evaluated corporate social responsibility using a newspaper corporate social responsibility index. Results of this study, which was conducted by survey, showed that arbitrative, essential, and cultural activities were influential factors comprised of newspaper corporate social responsibility. In addition, the findings indicated that higher corporate social responsibility index was not accompanied by Korean newspaper corporations with larger circulations.
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Han, EK., Lee, DH. & Khang, H. Influential Factors of the Social Responsibility of Newspaper Corporations in South Korea. J Bus Ethics 82, 667–680 (2008). https://doi.org/10.1007/s10551-007-9585-z
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DOI: https://doi.org/10.1007/s10551-007-9585-z