Abstract
The traditional brick-and-mortar economy that we are accustomed to is transforming into a realm that is fully digitized. To enable such an age with modern businesses, differential services through multiple providers must be utilized. This compels service providers to collaborate with one another to maximize their payoffs. The paper suggests a model based on machine learning algorithms to tag loyal customers and provides them better quality of service (QoS) experiences to retain them in a system, thereby affecting the overall payoffs of the e-business as retention of loyal customers proves to be less expensive as compared to acquiring new customers.
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Singh, P., Agrawal, V. (2019). A Collaborative Model for Customer Retention on User Service Experience. In: Bhatia, S., Tiwari, S., Mishra, K., Trivedi, M. (eds) Advances in Computer Communication and Computational Sciences. Advances in Intelligent Systems and Computing, vol 924. Springer, Singapore. https://doi.org/10.1007/978-981-13-6861-5_5
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DOI: https://doi.org/10.1007/978-981-13-6861-5_5
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