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Data Mining in the Application of E-Commerce Website

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Intelligence Computation and Evolutionary Computation

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 180))

Abstract

With the development of computer technology and Internet technology, the Internet has affect all aspects of people’s lives greatly, One of the issues in the applications of Internet technology is how to pick up useful information that is benefit for us from these complex data sets. This article describes the process, methods, and specific applications of data mining in e-commerce site, and it will provide services that grasping dynamic changes, tracking changes and making the development strategy of the future for enterprises.

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© 2013 Springer-Verlag Berlin Heidelberg

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Hongjiu, G. (2013). Data Mining in the Application of E-Commerce Website. In: Du, Z. (eds) Intelligence Computation and Evolutionary Computation. Advances in Intelligent Systems and Computing, vol 180. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-31656-2_70

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  • DOI: https://doi.org/10.1007/978-3-642-31656-2_70

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-31655-5

  • Online ISBN: 978-3-642-31656-2

  • eBook Packages: EngineeringEngineering (R0)

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