Overview
- Offers an updated primer on the valuation of digital intangibles, a trending class of immaterial assets
- Tackles a frontier topic with an original methodology, combining academic rigor with practical insights
- Demonstrates how best practices can be applied to specific asset appraisals
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Table of contents (24 chapters)
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Front Matter
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A General Valuation Approach
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Front Matter
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Keywords
About this book
This book offers an updated primer on the valuation of digital intangibles, a trending class of immaterial assets. Startups like successful unicorns, as well as consolidated firms desperately working to re-engineer their business models, are now trying to go digital and to reap higher returns by exploiting new intangibles. This book is innovative in its design and concept since it tackles a frontier topic with an original methodology, combining academic rigor with practical insights.
Evaluation issues are increasingly based on an analytical comprehension of augmented business models and virtual function analysis, nurtured by real-time big data. The impact of digitalization on scalable business models is the main competitive advantage factor of the BigTechs and other Unicorns, representing a target for startups and the reengineering of traditional firms. The transition from the Internet to the metaverse represents the last frontier, showing how 3D virtual and augmented reality impacts social networking. The second edition of this book updates the contents of the first edition while comprehensively introduces these innovative topics--such as the metaverse, cloud storage, multi-sided digital platforms, ESG-compliance, and value co-creation patterns of digitized stakeholders--and demonstrates how best practices can be applied to specific asset appraisals, making it of interest to researchers, students, and practitioners alike.Authors and Affiliations
About the author
Roberto Moro-Visconti is professor of Corporate Finance at the Catholic University of the Sacred Heart, Milan, Italy, and is the director of studio Moro Visconti – chartered accountants and financial consultants. Dr. Moro-Visconti manages a consolidated financial boutique that derives from a deep-rooted tradition of professional consultants in Milan.
Bibliographic Information
Book Title: The Valuation of Digital Intangibles
Book Subtitle: Technology, Marketing, and the Metaverse
Authors: Roberto Moro-Visconti
DOI: https://doi.org/10.1007/978-3-031-09237-4
Publisher: Palgrave Macmillan Cham
eBook Packages: Economics and Finance, Economics and Finance (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2022
Hardcover ISBN: 978-3-031-09236-7Published: 01 September 2022
Softcover ISBN: 978-3-031-09239-8Published: 02 September 2023
eBook ISBN: 978-3-031-09237-4Published: 31 August 2022
Edition Number: 2
Number of Pages: XXVI, 811
Number of Illustrations: 12 b/w illustrations, 161 illustrations in colour