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Co-creating Value in B2B Platform Ecosystems – Towards a Deeper Understanding of the Emergence and Nature of Actor Engagement

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Innovation Through Information Systems (WI 2021)

Part of the book series: Lecture Notes in Information Systems and Organisation ((LNISO,volume 46))

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Abstract

Digital platforms (e.g., Industrial Internet of Things (IIoT) platforms) are on the rise aiming to foster value co-creation in business-to-business (B2B) ecosystems. However, we often observe actors to only hesitantly engage, and activity levels that fall short of expectations. Arriving at a sound understanding of why and how actors decide to engage in co-creation practices is a crucial first step to further promote and facilitate value co-creation in B2B platform ecosystems. This work builds upon the concept of actor engagement, which offers an actor-centric microlens on the hitherto vague theoretical idea of value co-creation. By pursuing a qualitative approach to theory development based on interviews with platform complementors, we identify factors influencing the formation and extent of actor engagement. Eventually, our research aims to contribute to a refined conception of value co-creation in B2B platform ecosystems by understanding the emergence and nature of actor engagement.

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Authors and Affiliations

  1. Karlsruhe Institute of Technology, Karlsruhe, Germany

    Carina Benz & Lara Riefle

  2. Celonis SE, Munich, Germany

    Christopher Schwarz

Authors
  1. Carina Benz
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  2. Lara Riefle
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  3. Christopher Schwarz
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Corresponding author

Correspondence to Carina Benz .

Editor information

Editors and Affiliations

  1. Faculty of Business Administration and Economics, University of Duisburg-Essen, Essen, Germany

    Frederik Ahlemann

  2. Faculty of Business Administration and Economics, University of Duisburg-Essen, Essen, Germany

    Reinhard Schütte

  3. Department of Computer Science and Applied Cognitive Science, University of Duisburg-Essen, Duisburg, Germany

    Stefan Stieglitz

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Benz, C., Riefle, L., Schwarz, C. (2021). Co-creating Value in B2B Platform Ecosystems – Towards a Deeper Understanding of the Emergence and Nature of Actor Engagement. In: Ahlemann, F., Schütte, R., Stieglitz, S. (eds) Innovation Through Information Systems. WI 2021. Lecture Notes in Information Systems and Organisation, vol 46. Springer, Cham. https://doi.org/10.1007/978-3-030-86790-4_17

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  • DOI: https://doi.org/10.1007/978-3-030-86790-4_17

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-030-86789-8

  • Online ISBN: 978-3-030-86790-4

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