Abstract
Innovative e-business projects start with a design of the e-business model. We often encounter the view, in research as well as industry practice, that an e-business model is similar to a business process model, and so can be specified using UML activity diagrams or Petri nets. In this paper, we explain why this is a misunderstanding. The root cause is that a business model is not about process but about value exchanged between actors. Failure to make this separation of concerns leads to poor business decision-making and inadequate business requirements.
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Gordijn, J., Akkermans, H., van Vliet, H. (2000). Business Modelling Is Not Process Modelling. In: Liddle, S.W., Mayr, H.C., Thalheim, B. (eds) Conceptual Modeling for E-Business and the Web. ER 2000. Lecture Notes in Computer Science, vol 1921. Springer, Berlin, Heidelberg. https://doi.org/10.1007/3-540-45394-6_5
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DOI: https://doi.org/10.1007/3-540-45394-6_5
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