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Factors Affecting Blockchain in Fruit Retail Market: An Unveiling Myth of Blockchain

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Intelligent Manufacturing and Mechatronics

Part of the book series: Lecture Notes in Mechanical Engineering ((LNME))

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Abstract

The purpose of this study is to present and explore blockchain technology and its possible application in the retail market. It also, anticipate the possible applications of blockchain technology that benefit the retail business, as well as the industry in general. The study also identified the critical factor of fruit blockchain in the retail market and the relationship between the key factors blockchain in the retail industry. The unified theory of acceptance and use of technology (UTAUT2) by adding trust as an independent variable. The cross-sectional approach used in this study. Hence, one hundred seventy-six (176) self-administered questionnaires distributed through simple random sampling technology aimed at blockchain in retail market users in Malaysia from 25 to 44 years. Data analysis performed using PLS. This document provides discussions, the important functions of blockchain mechanisms that implemented in critical existing operations of the retail market. This study provide different angles of this Malaysian retail fruit blockchain environment, not only in business processes and competition but also in cooperation between retailer and customers.This study serves as a guide for future research, facilitating the accumulation of knowledge and creating new understanding and awareness. The Malaysian retail industry needs an urgent technological transformation, industrial innovations and new growth paths, such as the adoption of blockchain systems and systems to maintain its global market share in the future. Therefore, the application of blockchain is a paper type research paper.

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Acknowledgements

This work was supported by the Universiti Utara Malaysia and Ministry of Higher Education of Malaysia under Fundamental Research Grant Scheme (FRGS) [S/O code:13802].

Author information

Authors and Affiliations

  1. School of Technology Management and Logistics, Universiti Utara Malaysia, Sintok, Malaysia

    Kamal Imran Mohd Sharif, Mohamad Ghozali Hassan, Mahadi Hasan Miraz & Zulkifli Mohamed Udin

  2. Blockchain/IoT Academy Asia, Cyberjaya, Malaysia

    Effendy Zulkifly

  3. School of Computing, Universiti Utara Malaysia, Sintok, Malaysia

    Mazni Omar

Authors
  1. Kamal Imran Mohd Sharif
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  2. Mohamad Ghozali Hassan
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  3. Mahadi Hasan Miraz
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  4. Effendy Zulkifly
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  5. Zulkifli Mohamed Udin
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  6. Mazni Omar
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Corresponding author

Correspondence to Kamal Imran Mohd Sharif .

Editor information

Editors and Affiliations

  1. School of Manufacturing Engineering, Universiti Malaysia Perlis, Arau, Perlis, Malaysia

    Muhammad Syahril Bahari

  2. School of Manufacturing Engineering, Universiti Malaysia Perlis, Arau, Perlis, Malaysia

    Azmi Harun

  3. School of Manufacturing Engineering, Universiti Malaysia Perlis, Arau, Perlis, Malaysia

    Zailani Zainal Abidin

  4. School of Manufacturing Engineering, Universiti Malaysia Perlis, Arau, Perlis, Malaysia

    Roshaliza Hamidon

  5. School of Manufacturing Engineering, Universiti Malaysia Perlis, Arau, Perlis, Malaysia

    Sakinah Zakaria

Appendix A

Appendix A

Table A1. Measurement items
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Sharif, K.I.M., Hassan, M.G., Miraz, M.H., Zulkifly, E., Udin, Z.M., Omar, M. (2021). Factors Affecting Blockchain in Fruit Retail Market: An Unveiling Myth of Blockchain. In: Bahari, M.S., Harun, A., Zainal Abidin, Z., Hamidon, R., Zakaria, S. (eds) Intelligent Manufacturing and Mechatronics. Lecture Notes in Mechanical Engineering. Springer, Singapore. https://doi.org/10.1007/978-981-16-0866-7_97

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