Abstract
Platform companies such as Amazon and Uber have changed the business-to-consumer (B2C) sector at a rapid pace. In the context of the digitization of products and processes, the importance of digital business-to-business (B2B) platforms is increasing. Emerging digital platforms form a value network between business entities and are characterized by mostly complex business relationships of different partners. Therefore, a clear representation of the respective value network on a business level is fundamental for the understanding and analysis of digital platforms and their underlying business models. In this publication, existing models and modeling languages for value networks were analyzed for the requirements in digital platform-based businesses. As a result, this publication provides a methodology that reveals the complex relationships of platform-based value networks based on defined roles and relationships for an improved and consistent understanding of platforms in the manufacturing industry.
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Hartner, F., Link, F., Fuchs, J., Franke, J. (2022). Methodology for the Analysis of Platform-Based Value Networks in the Manufacturing Industry. In: Behrens, BA., Brosius, A., Drossel, WG., Hintze, W., Ihlenfeldt, S., Nyhuis, P. (eds) Production at the Leading Edge of Technology. WGP 2021. Lecture Notes in Production Engineering. Springer, Cham. https://doi.org/10.1007/978-3-030-78424-9_67
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