Abstract
The halogen floor lamp or torchiere was invented originally in Italy in the mid- 1980s. Recognizing a longstanding consumer preference for indirect light, its creators married a powerful new technology, the high lumen linear halogen lamp, with classic Italian fixture design. The resulting product was sleek, simple, portable, and dimmable, making it an extremely versatile means of illuminating a home or office. The combination proved immediately popular with customers in Europe and the United States, though initial prices of $150 or more kept the products beyond the reach of many buyers.
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Endnotes
For more information about the development and early history of halogen torchieres, see Chris Calwell and Evan Mills, “Halogen Torchieres: A Look at Market Transformation in Progress,” Right Light 4, International Association for Energy Efficient Lighting, Volume 1, 1997, pp. 41–47.
Chris Calwell and Chris Granda, Halogen Torchiere Market Transformation: A Look at Progress to Date and Future Strategies, prepared for the Natural Resources Defense Council by Ecos Consulting, September 10, 1999, p. 2.
Marco Kavelaars, “Halogen Torchieres in the Netherlands — A Threat to Energy Savings?” Right Light 4, International Association for Energy Efficient Lighting, Volume 1, 1997, pp. 55–58.
Marco Kavelaars, pp. 55–58.
Erik Page and Michael Siminovitch, “Photometric Assessment of Energy Efficient Torchieres,” Right Light 4, International Association for Energy Efficient Lighting, Volume 1, 1997, pp. 49–53.
Chris Calwell and Chris Granda, pp. 8–9.
For more information about value-based marketing of residential lighting, see Chris Calwell, Chris Granda, Lois Gordon, and My Ton, Lighting the Way to Energy Savings: How Can We Transform Residential Lighting Markets?, prepared for the Natural Resources Defense Council by Ecos Consulting, December 1999, pp. 1:19–21, II:14–15, II:30–32.
Chris Calwell and Chris Granda, p. 8.
Personal communication, Viktoria Schmidt, General Electric Lighting, Budapest, Hungary, May 29, 2000.
Chris Calwell, “Customers Turn Out For Torchiere Trade-In,” Home Energy, March/April 1999, pp. 32–35.
Personal communication, Maggie Nilsson, Ecos Consulting, May 1, 2000.
Personal communication, Janet Leishman, Applied Proactive Technologies, Mary 24, 2000.
For more financial background on torchieres, see www.lightsite.net.
Chris Calwell, “Are Hot Halogens History? Energy Star alternatives are gaining ground in commercial buildings,” Energy User News, February 2000, pp. 10–11.
Chris Calwell, Energy User News, p. 11.
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© 2001 Springer-Verlag Berlin Heidelberg
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Calwell, C. (2001). Compact Fluorescent Torchieres: A Case Study in Market Transformation. In: Bertoldi, P., Ricci, A., de Almeida, A. (eds) Energy Efficiency in Household Appliances and Lighting. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-56531-1_35
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DOI: https://doi.org/10.1007/978-3-642-56531-1_35
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