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The Missing Public in U.S. Public Diplomacy

Exploring the News Media’s Role in Developing an American Constituency

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Media and Conflict in the Twenty-First Century

Abstract

In 1968, Stephen H. Miller lost his life in Vietnam. His service to his country was recognized when his name was inscribed on a memorial in Washington, D.C., that recognizes those who gave their lives for their country in the line of duty. But Miller’s name is not on a wall of the Vietnam Memorial visited by millions every year. It is located on a wall in the lobby of the State Department seldom seen by visitors to the nation’s capital.

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Notes

  1. See U.S. Advisory Commission on Public Diplomacy, “Building America’s Public Diplomacy Through a Reformed Structure and Additional Resources,” 2002. See also Kathy R. Fitzpatrick, “U.S. Public Diplomacy: Telling America’s Story,” Vital Speeches of the Day, Vol. 70, No. 13 (May 1, 2004), pp. 412–417.

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  2. See Marci McDonald, “Branding America,” U.S. News & World Report Vol. 131, No. 22 (November 26, 2001), p. 46.

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  3. See Report of the Advisory Group on Public Diplomacy for the Arab and Muslim World, Changing Minds Winning Peace, 2003, Appendix A: The Shared Values Initiative. See also Kathy R. Fitzpatrick, “U.S. Public Diplomacy: Telling America’s Story,” Vital Speeches of the Day, Vol. 70, No. 13 (May 1, 2004), pp. 412–417, in which the lead author also cites these efforts.

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  4. See Kathy R. Fitzpatrick, “U.S. Public Diplomacy: Telling America’s Story,” Vital Speeches of the Day, Vol. 70, No. 13 (May 1, 2004), pp. 412–417.

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  5. Maxwell McCombs, “Building Consensus: The News Media’s Agenda-Setting Roles,” Political Communication, Vol. 14, No. 4 (1997), pp. 433–443, at 433.

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  6. John L. Hulteng, Playing It Straight: A Practical Discussion of the Ethical Principles of the American Society of Newspaper Editors (Chester, CT: The Globe Pequot Press, 1981), p. 5.

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  7. Philip Seib, “Politics of the Fourth Estate,” Harvard International Review, Vol. 22, No. 3 (Fall 2000), pp. 60–63, at 63.

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  8. Michael Parks, “Foreign News: What’s Next?” Columbia journalism Review, Vol. 40, No. 5 (January–February 2002), pp. 52–53, at 52.

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  9. Michael Parks, “Foreign News: What’s Next?” Columbia Journalism Review, Vol. 40, No. 5 (January–February 2002), pp. 52–53, at 53.

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  10. See Bernard Cohen, The Press and Foreign Policy (Princeton, NJ: Princeton University Press, 1963), p. 299;

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  11. Maxwell McCombs, Edna Episode, and David Weaver, Contemporary Public Opinion: Issues and the News (Hillsdale, NJ: Lawrence Erbium Associates, 1991), p. 47;

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  12. James P. Winter and Chain H. Eye, “Agenda Setting for the Civil Rights Issue,” in David L. Protests and Maxwell McCombs, eds., Agenda Setting: Readings on Media, Public Opinion, and Policymaking (Hillsdale, NJ: Lawrence Erlbaum Associates, 1991), pp. 101–107.

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  13. See Benjamin I. Page and Robert Y. Shapiro, “Presidents as Opinion Leaders: Some New Evidence,” Policy Studies Journal, Vol. 12 (1984), p. 651, finding that prestige newspapers “may not be a bad indicator of the general thrust of news” read by U.S. citizens.

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  14. Thomas E. Nelson, Rosalee Clawson, and Zoe M. Oxley, and, “Media Framing of a Civil Rights Conflict and Its Effect on Tolerance,” American Political Science Review, Vol. 91 (1997), pp. 567–583, at 567.

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  15. The Smith—Mundt Act (CITE), e.g., passed in 1948 and still in effect today, prohibits the distribution of public diplomacy materials in the United States and limits access by the U.S. media to information targeted for dissemination outside American borders. See Kathy R. Fitzpatrick, Vital Speeches of the Day, May 1, 2004.

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Philip Seib

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© 2005 Philip Seib

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Fitzpatrick, K., Kosic, T. (2005). The Missing Public in U.S. Public Diplomacy. In: Seib, P. (eds) Media and Conflict in the Twenty-First Century. Palgrave Macmillan, New York. https://doi.org/10.1057/9781403980335_5

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