Abstract
The wave of ‘creative industries’ and all their multiple variables has seemed unstoppable in recent times. Enthusiastically promoted by the mass media, euphorically supported by right-wing neoliberal governments but also by quite a few social democrat administrations, endlessly built and rebuilt by a legion of trade consultants, though not without the blind complicity of certain opportunistic academic researchers, ‘creativity’ and its economy appear to have firmly and permanently established themselves as the new universal engine of development. One might even think that creativity had so far been absent from the evolution of humanity and that it had suddenly become the yardstick for every kind of progress imaginable.
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© 2015 Enrique Bustamante
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Bustamante, E. (2015). Creativity versus Culture?. In: Albornoz, L.A. (eds) Power, Media, Culture. Global Transformations in Media and Communication Research. Palgrave Macmillan, London. https://doi.org/10.1057/9781137540089_5
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DOI: https://doi.org/10.1057/9781137540089_5
Publisher Name: Palgrave Macmillan, London
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