Abstract
Strong values are the backbone of a good business as well as a good family. Whether protecting a corporation’s brand or a family’s reputation, values are key. Much as a firm can be damaged by fraud, a family will suffer if it puts its money ahead of members or ideals. Taking shortcuts never pays.
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Notes
Jim Collins and Jerry I. Porras, Built to Last: Successful Habits of Visionary Companies (New York: HarperBusiness, 1994), 1.
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© 2015 Linda Davis Taylor
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Taylor, L.D. (2015). Vision and Values: Put Family Members and Principles First. In: The Business of Family. Palgrave Macmillan, New York. https://doi.org/10.1057/9781137487872_4
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DOI: https://doi.org/10.1057/9781137487872_4
Publisher Name: Palgrave Macmillan, New York
Print ISBN: 978-1-349-69575-1
Online ISBN: 978-1-137-48787-2
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