Keeping It Moving: Developing a Resilient Mind-Set

Abstract

When you start and run a business, the stakes can be very high, and your very livelihood can depend on the success of your enterprise. Some entrepreneurs have a romantic notion of entrepreneurship, in that they are in love with the idea of saying they have a business, but do not necessarily have the passion for the business needed to ensure its success, especially when the ‘ish gets hard. They realize that making the decision to start a business is easy, but running a business is harder than it looks.